Crisis Management

From a communications perspective it may now be more confusing about knowing when to halt social media posting or pitching, due to ongoing daily disasters—natural and man-made.

PRNEWS reviews the Army’s advertising pivot, the impact of an open letter to halt AI, and supporting Transgender employees.

As breaches and cyber attack concerns continue with increased frequency, these are a few things to keep in mind when forming your communications strategy:

When reviewing the Silicon Valley Bank failure from a public relations lens, several missed opportunities are readily apparent. Our author provides steps SVB should have taken to communicate

Our author points to some traditional crisis response tactics that he believes no longer work, and provides alternative advice for clients in crisis.

PRNEWS took a look at some organizations learning from past mistakes (Oscars), and some practitioners currently dealing with personal crises in Uvalde.

It increasingly falls on the communicator to shape not only a response, but a plan of action and community engagement to satisfy the needs of those affected. 

The Southwest Airlines CEO’s absence from this week’s congressional review of the aviation meltdown may be enough to ground the airline’s flagging reputation.

From AI failures to SOTU and corporate labor meltdowns, there’s been a bit of bad behavior for PR professionals to deal with. 

The beating death of Tyre Nichols exposes many things, including the Memphis Police’s PR work, especially its press release and police report. PR pro John Guilfoil, who works with police departments, grades the Memphis PD’s communication so far.