The new year brings a sense of optimism to PR professionals, as budgets are set, programs are under way and that new iPad is now full of great apps. But this new year also brings …
In this blow-by-blow communications accounting of the Costa Concordia tragedy, PR experts offer some crisis-management best practices.
Netflix, Verizon, BofA: Pricing crises were big in 2011, and they just might have been prevented had PR been involved in the decision-making processes.
It’s the top communicator’s job to make sure a CEO doesn’t fall prey to the machinations of a "trusted" lieutenant.
When senior executive transitions occur, it’s up to the communications team to guide the exit and maintain confidence among executives, employees, shareholders and the media.