Crisis Management

Buffalo Bills Mobilize Community for Stadium Snow Removal

November 20th, 2014 by

With Buffalo’s home stadium buried in snow and Sunday’s game in jeopardy, the Bills have decided to reach out to local fans for help.

An Uber Exec’s Case Study in Bad PR

November 18th, 2014 by

PR pros, take note: For most any corporate executive, going after his or her media critics is usually a no-win proposition.

Six Questions in Search of Crisis Communications

November 17th, 2014 by

While gut instinct may prove a legitimate guide, I’ve found that asking a few simple questions can make choosing which projects to bypass a lot easier.

Is Jennifer Lawrence’s ‘I-Don’t-Participate’ Social Media Strategy For Real?

November 11th, 2014 by

While we would not advise brands and organizations to avoid social media platforms altogether, Lawrence’s decision could inspire companies to be a bit more selective with the kind of content that they post on their social channels.

Laundry Detergent Pod Makers Caught in Tumultuous Spin Cycle

November 10th, 2014 by

Debates about responsibility are beside the point right now for the laundry detergent manufacturers. Before a groundswell of public opinion rises demanding that the products be taken off the shelves, real plans to reconsider packaging and labeling will have to be announced—and soon.

‘Painfully Awkward’ Rob Lowe Ad Draws Ire From Advocacy Group (and Earned Media)

November 5th, 2014 by

Shy bladder sufferers are less than amused by a new ad in which “painfully awkward” Rob Lowe says that he can’t urinate in public. The International Paruresis Association wants the ad pulled. DirectTV says no go. Either way, the kerfuffle is another example of “earned” media generated by paid media.

It’s Election Day. Here’s What Communicators Can Learn About Media Relations From Politicians.

November 4th, 2014 by

As Election Day 2014 kicks into high gear, PR pros should pay close attention to how the candidates present themselves as the results are tallied.

After Virgin Galactic Crash, Richard Branson Shows How to Communicate in Crisis

November 3rd, 2014 by

In times of crisis, especially deadly ones, having a strong leader is the best—perhaps the only—remedy for emotional deflation. In Virgin Galactic’s case, Richard Branson didn’t leave his company wanting.

PR Lessons for Dealing With a Protracted Crisis

November 3rd, 2014 by

When people are trying to sully your brand’s reputation without merit, keep a laser-like focus on the organization’s mission and vision.


Crisis Communications at Work in NYC Ebola Case

October 24th, 2014 by

Last night’s press conference to share information about New York City’s first Ebola case was a demonstration of crisis communications in action.