Crisis Management

Human Face Needed in Ebola Crisis Management Effort in U.S.

October 13th, 2014 by

As fears of an Ebola epidemic rise in the U.S., politicians and journalists have been asking who exactly is in charge of fighting the disease here and communicating key messages.

After a Scandal, PR is Only as Effective as the Reforms

October 13th, 2014 by

The Secret Service has been hammered by the media since 2009 because of the string of embarrassing security breaches that have put the agency’s credibility in jeopardy. The latest episode happened September 19, when an armed intruder jumped over the White House fence and ran into the residence.

UPS, FedEx Seek Change in Holiday Shopping Message

October 3rd, 2014 by

UPS and FedEx are trying to change the message to keep this holiday shopping season from turning into chaos. But will retailers go along?

Nicole Hall

Walmart Blames Tracy Morgan for Not Wearing Seatbelt in June Crash

September 30th, 2014 by

“Keep Tracy Morgan’s name out of headlines,” would be one of the more blameless strategies Walmart could have adopted. But on Monday, the company filed federal court papers claiming that Morgan’s injuries were caused by his failure to wear a seatbelt.

PR Insider: Navigating a Crisis in Public and Private Organizations

September 29th, 2014 by

Figuring out how to best handle a PR crisis depends in part on whether your client is a public company, private company or non-public organization like an NGO.

Demonstrating PR’s Value to C-Suite Executives

September 29th, 2014 by

In our hyperconnected world, little is hidden from the public view. Most CEOs understand this, but they may benefit from an update on how the scope of public relations has broadened to meet the new stakeholder reality.

Apple’s #Bendgate Response Holds Lesson PR Pros Should Keep in Back Pocket

September 26th, 2014 by

Apple hit back hard against accusations that its iPhone 6 Plus bends. Perhaps too hard. How would you handle complaints against one of your products?

Recruiting the ‘Richmeister’ as Pitchman Backfires on State Farm

September 23rd, 2014 by

State Farm, which promotes immunizations awareness as a way of preventing the spread of viral diseases, probably should have been aware of Rob Schneider’s stance on vaccinations before they launched the ad campaign.

Hits Keep Coming for the NFL, Eroding Reputation

September 22nd, 2014 by

For senior PR managers, the NFL scandals (and the league’s bumbling responses) hold several lessons. Perhaps the biggest takeaway is the need to set new standards without concern “for the gate” and strongly communicate those standards to the public.

Managing Crises in a Ever-Chaotic World

September 22nd, 2014 by

In addition to rethinking how (and how often) we monitor for potential issues, how we organize to effectively manage crisis situations must also evolve. Issues management expertise is no longer sufficient to succeed in this environment.