Crisis Management

Obfuscating bad facts is one way to survive a crisis. Unfortunately, it’s often not a good long-term strategy.

PRNEWS Live welcomed Elizabeth Penniman, vice president of communications at the American Red Cross. Penniman discussed crisis adaptability across multiple natural disasters and National Preparedness Month.

While public notices around dangerous weather conditions were once solely the realm of local governments and first responders, just about every type of organization now needs a climate-focused crisis plan in place. Here are some pitfalls and best practices.

For this month’s Buzz Box, we look at names and numbers you should know.

Each year, the Institute for Crisis Management (ICM) tracks crisis-related news stories, classifying them as “sudden” or “smoldering” and putting them into one of 16 categories for its annual report.

just when you thought cyber would recede from the news cycle after it dominated the June Summit between President Joe Biden and Russian leader Vladimir Putin, Russian hacking returned it to the headlines.

Does your company have a process to shift gears quickly on its web site when a crisis hits? If not, during a grave incident or crisis your site might continue doing business as usual, loaded with upbeat content and imagery.

One organization remains top of mind when it comes to disaster response—the Red Cross. If anything, these disasters showcase how essential communications are to a crisis.

Ken Fields, SVP and senior partner, Americas crisis lead, at FleishmanHillard, and Ben LaBolt, partner, Bully Pulpit Interactive, often ‘parachute’ into a crisis. We asked them what they like to see when they get there. In short, the answer was preparation. Companies with a crisis infrastructure, a set of plans and procedures and a well-practiced team will be several steps ahead when outside crisis pros arrive.

After a beloved staple of New York City wildlife was killed, online responses ranged from grief to outright ire at the Central Park Conservancy for not taking responsibility. Emotional tone and accountability are key in moments like these, as PR pros know.