Crisis Management

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LA Council’s Racism Offers DEI, PR Crisis Lessons on Indigenous Peoples Day

October 10th, 2022 by

Communicators know about inclusivity and DEI. Today saw a news story that pushed against inclusivity. Perhaps it made Indigenous Peoples Day the saddest one in the holiday’s short history. It was filled with irony and a few PR lessons.

Waffle House closes during hurricane, but for good reason

Waffle House Delivers Masterclass in Crisis Management

September 29th, 2022 by

Waffle House looks good on several fronts—protecting employees and customers from going out in a hurricane, while gearing up quickly in the aftermath. 

As in the Business Sector, Preparation is Essential for Nonprofits Navigating PR Crises

September 22nd, 2022 by

As in the business world, the best way nonprofits can withstand a PR crisis is through preparation. Here are several options that will help.

DirecTV bobbles NFL Sunday Ticket response when platform fails

DirecTV Misses the Mark on Timely Crisis Response

September 19th, 2022 by

DirecTV failed to provide NFL Sunday Ticket users a timely response on why its product did not work for a second consecutive Sunday. 

market volatility should encourage brands to communicate even more

Volatile Markets Cause Pressure for Biden, Brands

September 14th, 2022 by

Regardless of what President Biden says, organizations are responsible for communicating important information to shareholders.

Why King Charles III Walks a Delicate PR Tightrope

September 13th, 2022 by

Content is king. The early days of King Charles’ reign demonstrate he has the content–experience and technical expertise–of a savvy monarch. His scandal-prone family needs it.

College athletes, PR and NIL deals

Avoiding Communication Crises with NIL Campaigns

September 6th, 2022 by

It’s time for communicators to sharpen their pencils, dust off their notebooks and pay close attention to the world of NIL.

The Long and Short of Crisis: It’s the Drips that will Kill You

September 6th, 2022 by

The advantages of promptly addressing PR crises are apparent. Yet, some people and their companies just don’t learn.

[VIDEO] PRNEWS Talks PR and Recession with Next PR

August 25th, 2022 by

PRNEWS welcomed Shannon Tucker, VP of NextPR to chat about tips for PR professionals, companies and agencies during a recession.

how to communicate layoffs

Layoffs and Communication: What NOT to Do

August 24th, 2022 by

How a company handles the communication of a layoff can have not only an impact on their current workforce and future employees, but its overall reputation as well.