Earth Day may include composting and dumpster diving, but it’s also become a day to introduce strategic CSR messages.
The latest annual global survey from Edelman finds that the financial services industry still has a long way to go in regaining consumer faith.
Excellence in nonprofit communications was celebrated at a luncheon event at Washington, D.C.’s National Press Club on March 15.
The 2012 Nonprofit PR Award in the category of "Corporate/Nonprofit Partnership" was awarded to two campaigns: Discovery Education and the Siemens Foundation for the "Siemens STEM Academy"; and Scholastic Inc. and the Alliance for Young Artists & Writers for "The Scholastic Art & Writing Awards."
The first step in creating an environmental credo for a company is to understand which issues the CEO feels strongly about.
CaseStudy: Extensive Media Relations Effort Makes Wreath Campaign at Arlington National Cemetery a SuccessMarch 9th, 2012 by PR News
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The news that Johnson & Johnson’s longtime CEO Bill Weldon is stepping down as of April 1 has the business world buzzing: Is the 63-year-old Weldon’s departure and the appointment of Alex Gorsky as the… Continued
McDonald’s will require its U.S. pork suppliers to end the practice of caging pregnant pigs in cramped stalls, a step forward in the food industry’s drive to stop the harsh treatment of animals.