Winner: Honda Manufacturing of Alabama In the wake of the devastating tornadoes that swept through Alabama on April 27, 2011, Honda Manufacturing of Alabama (HMA) took immediate action, providing manpower, relief items and vehicles to… Continued
Corporate Social Responsibility
2012 CSR Awards: Sustainability/CSR Report
April 17th, 2012 by PRNEWSWinner: SAP – Sustainability at SAP SAP’s multimedia sustainability report, a cornerstone of its CSR program, is designed to motivate, record progress and engage a year-round, interactive conversation with stakeholders. For 2011, SAP introduced several… Continued
2012 CSR Awards: CSR Pros of the Year – Zafar Brooks
April 17th, 2012 by PRNEWSHyundai Motor America Zafar Brooks, director, governmental affairs and diversity outreach at Hyundai, has taken the company’s cornerstone CSR program, Hyundai Hope on Wheels, a long way. Put in charge of CSR initiatives in 2006,… Continued
2012 CSR Awards: Green PR Campaign
April 17th, 2012 by PRNEWSWinner: Timberland and Cone Communications – Timberland’s 2011 Arbor Day Campaign The issue of deforestation is important to Timberland—the footwear company’s logo is a tree, after all. In recent years, Timberland has tapped the interactive… Continued
2012 CSR Awards: A-List – Burson-Marsteller
April 17th, 2012 by PRNEWSLast year Burson-Marsteller launched its Caring Consumer specialty group, comprised of experts in consumer and brand marketing, CSR and corporate reputation, to help build emotional connections between organizations and consumers who care. This launch is… Continued
2012 CSR Awards: Community Partnership
April 17th, 2012 by PRNEWSCo-Winner: Toys “R” Us Inc. – Alex’s Lemonade Stand Foundation “Fight Childhood Cancer, One Cup at a Time” Fundraising Campaign Toys ”R” Us Children’s Fund partnered with Alex’s Lemonade Stand Foundation (ALSF) as part of… Continued
2012 CSR Awards: Stakeholder Engagement
April 17th, 2012 by PRNEWSCo-Winner: Silver Spring Networks, Finn Partners and Blue Practice – Silver Spring Networks’ “Connect. Transform”: Evangelizing Consumer Benefits of the Smart Grid New technologies have transformed much of the economy, but many consumers are still… Continued
2012 CSR Awards: CSR Pros of the Year – John Brock
April 17th, 2012 by PRNEWSCoca-Cola Enterprises John Brock, CCE’s chairman and CEO, has long been passionate about corporate social responsibility since joining the company in 2006. As CEO, Brock established an operating framework, which sets CCE’s vision and strategic… Continued
2012 CSR Awards: Facebook Communications Campaign
April 17th, 2012 by PRNEWSWinner: Cartoon Network – Stop Bullying: Speak Up Cartoon Network spent the summer of 2011 recruiting fellow Time Warner divisions, including CNN and Time, Inc., to a unified initiative that would inspire people to stand… Continued
2012 CSR Awards: A-List – APCO Worldwide
April 17th, 2012 by PRNEWSAPCO Worldwide has a team of CSR professionals spread across 30 offices in North America, Europe, the Middle East and Asia, helping clients in nearly every industry engage in a range of environmental, social and… Continued