Corporate Responsibility


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2009 PR News CSR Awards, Honorable Mentions: Stakeholder Engagement

Diageo North America and Forum Strategies & Communications for DrinkIQ Rather than "just saying no," Diageo North America and Forum Strategies & Communications initiated DrinkIQ, a global resource designed to promote responsible drinking and to … | MORE »

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2009 PR News CSR Award: Philanthropy Communications

Bank of America and RF|Binder Partners for Neighborhood Excellence Initiative Since being founded in 2004 to recognize and reward those achieving excellence in their community building efforts, Bank of America’s Neighborhood Excellence Initiative (NEI) rewarded … | MORE »

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2009 PR News CSR Awards, Honorable Mentions: Employee Relations

Delta Dental of Colorado Gives Back Rather than hogging the limelight on their 50th anniversary in Colorado, Delta Dental used the occasion to spread the wealth to local charities. Each employee was allotted $1,000 to … | MORE »

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2009 PR News CSR Award: CSR People of the Year

AGATA TYSZKIEWICZ, CEO and President, Publicist Consultants/Rowland Company A staunch fighter for a good cause, Agata Tyszkiewicz belongs to the generation of young Polish free thinkers who entered the field of PR when Poland, after … | MORE »

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2009 PR News CSR Awards, Honorable Mention: Product Design/Redesign

Renewable Energy Solutions for a Sustainable Future, Now The ElectraTherm Green Machine, first used in 2008 at the Southern Methodist University Geothermal Lab, can be attached to an industrial waste heat source and spit out … | MORE »

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2009 PR News CSR Award: Leader in CSR: >25,000 Employees

Intel Corporation To outwardly brand itself as an organization that strives for—and achieves—superior advancements in the realm of corporate responsibility, Intel’s leadership identified four general causes under which its many individual efforts reside: sustainability, education, … | MORE »

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2009 PR News CSR Awards, Honorable Mentions: Diversity Communications

Cable Positive for We Have Work to Do Favoring reality over celebrity, Cable Positive selected an HIV-positive individual as the star of its PSA spots designed to prevent the further spreading of HIV/AIDS through education … | MORE »

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It is Easy Being Green

It’s not easy being green, says Kermit the Frog. We hear you; you’re running a hotel and have enough on your plate. Being green just seems like a lot of hard work for nothing. Actually, … | MORE »

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How to Sell Green and Increase Sales

Are you looking at the world around you and discovering ways to increase your sales? If not, why not? You are surrounded by opportunities all day everyday if you’ll just open your eyes and ears … | MORE »

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Environmental Messaging Largely Immune to Consumer Distrust

Consumers are still interested in buying green despite the bad economy, says new study. | MORE »

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