Corporate Responsibility


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2009 PR News CSR Award: Leader in CSR: >25,000 Employees

Intel Corporation To outwardly brand itself as an organization that strives for—and achieves—superior advancements in the realm of corporate responsibility, Intel’s leadership identified four general causes under which its many individual efforts reside: sustainability, education, … | MORE »

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2009 PR News CSR Awards, Honorable Mentions: Diversity Communications

Cable Positive for We Have Work to Do Favoring reality over celebrity, Cable Positive selected an HIV-positive individual as the star of its PSA spots designed to prevent the further spreading of HIV/AIDS through education … | MORE »

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2009 PR News CSR Award: Employee Volunteer Program

NorthShore University HealthSystem for Sharing Spirit Employee Volunteer Awards “What’s in it for me?” That is exactly what NorthShore University HealthSystem asked of their employees to advance the organization’s mission “to preserve and improve human … | MORE »

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2009 PR News CSR Awards, Honorable Mentions:  Philanthrophy Communications

Internal Youth Foundation and Travelport "Through Their Eyes" Rather than just publishing the numbers behind the Internal Youth Foundation’s global youth development program, the IYF created a DVD-enhanced annual report for its corporate partner Travelport. … | MORE »

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It is Easy Being Green

It’s not easy being green, says Kermit the Frog. We hear you; you’re running a hotel and have enough on your plate. Being green just seems like a lot of hard work for nothing. Actually, … | MORE »

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How to Sell Green and Increase Sales

Are you looking at the world around you and discovering ways to increase your sales? If not, why not? You are surrounded by opportunities all day everyday if you’ll just open your eyes and ears … | MORE »

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Environmental Messaging Largely Immune to Consumer Distrust

Consumers are still interested in buying green despite the bad economy, says new study. | MORE »

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Rethinking CSR

The recent upswing in corporate social responsibility has been a mixed blessing for both practitioners and policy makers.

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New Study: Executives Seek New Business Opportunities in a Carbon Constrained Economy

As companies around the world prepare for a carbon-constrained economy, business leaders are increasingly employing Green IT strategies in efforts to cut carbon emissions. | MORE »

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Climbing Toward Sustainability at Interface by 2020

Going green is a hot business trend, but it has not always been that way. When green business leaders Ray Anderson and Jim Hartzfeld started to transform the floor covering company Interface to be environmentally … | MORE »

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