Winner: The Ritz-Carlton — The Ritz-Carlton Community Footprints, @RitzCarltonCSR The Ritz-Carlton Hotel Company’s social responsibility program, Community Footprints, is part of the company culture and DNA. The goal of the @RitzCarltonCSR account is simple: it… Continued
Corporate Social Responsibility
2013 CSR Awards: Corporate-Community Partnership
February 11th, 2013 by PRNEWSWinner: Toys R US – Fighting Childhood Cancer, One Cup at a Time In 2012, Toys “R” Us and Toys “R” Us Children’s Fund partnered for the second consecutive year with Alex’s Lemonade Stand Foundation… Continued
2013 CSR Awards A-List: Fleishman-Hillard
February 11th, 2013 by PRNEWSFleishman-Hillard In 2007, Fleishman-Hillard became one of the first major PR firms to formalize a CSR and sustainability practice. Today, this practice is one of the fastest-growing disciplines within the agency. It also earned the… Continued
2013 CSR Awards: Volunteer Program
February 11th, 2013 by PRNEWSWinner: Amerigroup – The Amerigroup Community Volunteers Program Amerigroup has a clear goal for its Community Volunteers program—to set the company apart from its competition and establish itself as a best-in-class operation that helps those… Continued
2013 CSR Awards: Social Media Campaign
February 11th, 2013 by PRNEWSWinner: Cohn & Wolfe – Audubon and Toyota’s Exit the Highway For most people, "National Audubon Society" conjures images of bluejays, owls and sparrows. Cars? Not so much. So when Audubon and Toyota asked for Cohn… Continued
Public Sees Brands, Social Media as Conduits to Communities
January 22nd, 2013 by Scott Van CampA study by Havas Worldwide confirms a trend we’ve suspected all along: CSR is important to the public, so important that they believe businesses are just as responsible as governments for driving positive social change.
With CSR in the Mainstream, Companies Look to Leverage Employee Volunteers
January 21st, 2013 by Scott Van CampWith social activism more popular than ever with the younger workforce, companies are turning to volunteerism to push their CSR agendas.
Walmart’s Pledge to Hire Veterans Is a Dose of Good PR
January 15th, 2013 by Bill MiltenbergWalmart’s announcement to hire any honorably discharged veteran within his or her first 12 months of active duty brought positive coverage from The New York Times, a rarity for the retailer.
PR News Announces CSR Awards Finalists
January 14th, 2013 by PR News EditorsHere are the people and campaigns behind stellar corporate social responsibility work. They will be honored at the CSR Awards luncheon on Feb. 11 in Washington, D.C.
PR News Announces CSR Awards Finalists
January 7th, 2013 by Scott Van CampWith consumers eager to interact with socially responsible companies, it’s fitting that PR News will honor best-in-class CSR campaigns and the people behind them on February 11 in Washington, D.C.