While some have applauded Starbucks’ efforts, others have hammered a new campaign focusing on race in the U.S.
PR News announced the winners of its 2015 Nonprofit PR Awards at a March 12 luncheon at Washington, D.C.’s National Press Club, recognizing the best in nonprofit communications and the creativity and passion involved in promoting positive change with limited budgets and time.
PR News gave center stage to the winners and honorable mentions of its 2015 CSR Awards at a standing-room-only luncheon at the National Press Club in Washington, D.C., on March 12, 2015.
The Not There campaign is a clever demonstration of bringing an important issue into the public conversation to spark a dialogue and hopefully draw support for the cause.
Social impact programs are strategic investments that can successfully communicate what a brand stands for and help drive positive societal impact. Before you launch your next cause-related program, make sure you have these 4 critical components in place.
Winner: Ichiro Kawasaki, Associate Director, Leadership Communications/Corporate Responsibility Communications, KPMG US Ichiro Kawasaki has made a significant impact on KPMG’s visibility relative to the firm’s corporate responsibility efforts. As an associate director in KPMG’s corporate… Continued