The SPI, or the world’s newest reporting standards on social and environmental reporting, is being introduced to countries and their governments.
A Memorial Day social media campaign from a savvy brand raises awareness of our nation’s troops while asking little of its fans—a neat trick.
With the marketplace for sustainability stories more crowded than ever, PR counselors and sustainability leaders must become more strategic to get theirs noticed.
CVS Caremark CVS Caremark’s signature philanthropic program, All Kids Can, was launched in 2006 to help community-based programs that focus on promoting inclusion and helping children with disabilities learn, play and succeed. Since the program launched,… Continued
Winner: Walmart Green Room: Creating a Sustainable Conversation After Walmart’s sustainability goals were announced in 2005 claims of “greenwashing” emerged. The retail giant had to address the claims and at the same time demonstrate its… Continued
Co-Winner: Klick Health Klick Health wanted to democratize the way it offers its employees the opportunity to give back to their communities, and give them as much choice and control as possible. With its Klick… Continued
Weber Shandwick Weber Shandwick’s Social Impact team is a global offering that works with major corporations including Bank of America, Samsung, Nike, State Farm, QVC, BSR and more, to build strong communications platforms, and execute… Continued
Coca-Cola Enterprises Coca-Cola Enterprises has been recognized multiple times in PR News’ CSR Awards. Just last year, John Brock, CCE’s chairman and CEO, was named one of PR News’ CSR Professionals of the Year for having led the… Continued