Corporate Responsibility


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How To Measure Your CSR Efforts

The SPI, or the world’s newest reporting standards on social and environmental reporting, is being introduced to countries and their governments. | MORE »

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NASCAR Races Toward 1 Million Salutes on Twitter & Instagram

A Memorial Day social media campaign from a savvy brand raises awareness of our nation’s troops while asking little of its fans—a neat trick. | MORE »

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Earth Day Report: The Environment is Just Part of Your Sustainability Story

With the marketplace for sustainability stories more crowded than ever, PR counselors and sustainability leaders must become more strategic to get theirs noticed. | MORE »

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5 Reasons Why Doing Good Is Good for Business

Corporate giving has become highly sophisticated in recent years, but Carrie Fox provides five reasons why any effort is still worth it.  | MORE »

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2013 CSR Awards: Hall of Fame – Coca-Cola Enterprises

Coca-Cola Enterprises Coca-Cola Enterprises has been recognized multiple times in PR News’ CSR Awards. Just last year, John Brock, CCE’s chairman and CEO, was named one of PR News’ CSR Professionals of the Year for having led the … | MORE »

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2013 CSR Awards: Event—CSR/Green Focus

Winner: The Coca-Cola Company and Rogers & Cowan  – will.i.am and the Coca-Cola Company Accelerate EKOCYCLE Momentum with Brand Partner Launch Event Fed up with the debris left by 50,000 people following a show by The … | MORE »

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2013 CSR Awards: Media Relations

Winner: Havas PR – When Breast Cancer Is Just the Beginning of the Story  Although a breast cancer diagnosis can seem like the end of a story at first, Havas PR discovered that when people … | MORE »

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2013 CSR Awards A-List: Waggener Edstrom Worldwide

Waggener Edstrom Worldwide Waggener Edstrom Worldwide uses earned, paid and owned mediums to help its clients achieve their CSR goals. WE is a partner to and champion of international leaders including Microsoft Corp., T-Mobile USA … | MORE »

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2013 CSR Awards: Hall of Fame – Baxter International

Baxter International Healthcare company Baxter International’s sustainability legacy dates back to 1977 with the establishment of a formal environmental program and policy. In 1999, Baxter issued its first public sustainability report to share information about … | MORE »

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2013 CSR Awards: Stakeholder Engagement

Winner: Toronto Hydro Corporation – Going Beyond CR Reporting: A Commitment to Stakeholders In the past, Toronto Hydro Corporation, the electric utility that serves customers within the greater Toronto area, had recognized corporate responsibility as … | MORE »

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