More Evidence Linking Reputation to the Bottom Line; Engaging Employees May Have Just Gotten a Bit Tougher
A bad reputation can cost you dearly. Office workers lost some confidence in Q1.
In the immediate aftermath of the tragic plane crash on July 6, Asiana Airlines has been forthcoming with its findings, regardless of how the facts will reflect on the company.
It’s time to celebrate our independence! For communications professionals that means now is the time to connect your brand to America’s biggest summer celebration. And to commemorate America’s 237 birthday here are 13 brands (in honor of the 13 original colonies) that celebrate the holiday in style.
Talking about ethics and social media is like discussing ethics and automobiles or ethics and electricity. There is nothing intrinsically moral or immoral about social media.
New England Patriots tight end Aaron Hernandez was arrested yesterday for murder and five other counts of gun-related crimes. In addition to Hernandez, Cleveland Browns’ Ausar Walcott was also arrested yesterday for attempted murder.
A recent Cheerios commercial featuring an interracial mother and daughter sparks racist rants online.
The SPI, or the world’s newest reporting standards on social and environmental reporting, is being introduced to countries and their governments.