Corporate Responsibility


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How To Measure Your CSR Efforts

The SPI, or the world’s newest reporting standards on social and environmental reporting, is being introduced to countries and their governments. | MORE »

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NASCAR Races Toward 1 Million Salutes on Twitter & Instagram

A Memorial Day social media campaign from a savvy brand raises awareness of our nation’s troops while asking little of its fans—a neat trick. | MORE »

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Earth Day Report: The Environment is Just Part of Your Sustainability Story

With the marketplace for sustainability stories more crowded than ever, PR counselors and sustainability leaders must become more strategic to get theirs noticed. | MORE »

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5 Reasons Why Doing Good Is Good for Business

Corporate giving has become highly sophisticated in recent years, but Carrie Fox provides five reasons why any effort is still worth it.  | MORE »

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2013 CSR Awards A-List: Havas PR

Havas PR With its parent company, Havas Worldwide, the first global communications group to go carbon-neutral more than six years ago, Havas PR puts social responsibility front and center. The agency’s One Young World program, … | MORE »

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2013 CSR Awards: Workplace Innovation

Winner: AT&T Empowers Employees to "Do One Thing" to Improve their Communities and AT&T’s Business Telecommunications giant AT&T wanted to give a new ring to its Do One Thing (DOT) program, a companywide effort that … | MORE »

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2013 CSR Awards: Social Good

Co-Winner:  Henry Schein Inc.’s Health Kit Outreach Program Henry Schein Inc., which distributes medical, dental and veterinary supplies throughout the world, was eager to cast a wider net for its healthcare services.  But the program … | MORE »

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2013 CSR Awards: Corporate-Community Partnership

Winner: Toys R US – Fighting Childhood Cancer, One Cup at a Time In 2012, Toys “R” Us and Toys “R” Us Children’s Fund partnered for the second consecutive year with Alex’s Lemonade Stand Foundation … | MORE »

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2013 CSR Awards A-List: Fleishman-Hillard

Fleishman-Hillard In 2007, Fleishman-Hillard became one of the first major PR firms to formalize a CSR and sustainability practice. Today, this practice is one of the fastest-growing disciplines within the agency. It also earned the … | MORE »

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2013 CSR Awards: Volunteer Program

Winner: Amerigroup – The Amerigroup Community Volunteers Program Amerigroup has a clear goal for its Community Volunteers program—to set the company apart from its competition and establish itself as a best-in-class operation that helps those … | MORE »

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