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The Week in PR

The Week in PR | MORE »

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5 Ways to Build Better Coexistence Between Millennials and Managers

It’s not often, however, that there are studies and articles sharing what millennials can do to mesh with other generations. | MORE »

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47% of Millennials Obsessed With Their Work Reputation vs. 37% of Gen Xers

Plenty of people argue that millennials are not all that different from older members of the population, although perhaps they’re a bit more tech savvy.  | MORE »

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Corporate Restructuring PR: How to Prepare in Good Times, How to Manage When Layoffs Loom

The lull of the holidays is over, and while the new year brings a sense of endless possibility, the reality is far less hopeful for some, particularly those for whom the start of the year means being restructured out of a job. | MORE »

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How to Prepare Your Brand for Inescapable Global Transformations

In 2015, the world paid closer attention to significant social changes that transformed the global business landscape. | MORE »

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How to Use White Papers as Marketing and Promotional Tools

Research-based white papers can be used as promotional tools—either directly, or in support of other promotions.  | MORE »

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10 Takeaways for Startup PR Agencies and New In-House Teams

Starting a business is a challenging undertaking involving big risks; however, by relocating from Israel to New York, I was taking a much bigger risk than most. | MORE »

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4 Ways to Start Your Year in PR Strong and Finish It Even Stronger

By now, we all are solidly settled into 2016 and fighting through the winter funk. | MORE »

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The Week in PR

The Week in PR | MORE »

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Taxonomy of Responses to VW’s Goodwill Package Reveals PR Lessons

Throughout, VW has been consistent in its crisis communications: The company has said little. Public apologies and customer correspondence have been repeated on online platforms. | MORE »

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