The 1996 edition of “O’Dwyer’s Directory of PR Firms” has been published. The $135 directory includes listings for more than 2,000 firms in the United States and 70 other countries. All firms are cross-referenced by… Continued
Subscription Content
FIRM FOUNDERS GET NEW TITLES
June 17th, 1996 by PRNEWSWalt and Cheryl Klein, who founded Klein & Associates Inc. in 1981, have taken new titles at the Winston-Salem, N.C., firm. Walt Klein, formerly president, becomes CEO. Former Executive Vice President Cheryl Klein takes the… Continued
BOEING CRISIS GUIDE AVAILABLE
June 17th, 1996 by PRNEWSAirlines–and other organizations–looking for help in developing crisis plans can find insight from a free guide produced by Boeing Co.’s Commercial Airplane Group. “Crisis Communications: A Guide for Planning” guides establishment of public relations objectives… Continued
NELSON MANAGERS PURCHASE MAJORITY
June 17th, 1996 by PRNEWSFive top managers at Orange County, Calif.-based Nelson Communications Group purchased a majority stake in the firm from its founder, Robert Nelson. By purchasing shares for an undisclosed price, the five executives become partners. Nelson… Continued
‘LONE RANGERS’ NEGLECTED IN U.K.?
June 17th, 1996 by PRNEWSAn independent PR counselor in Britain wrote to the Institute of Public Relations (IPR) questioning its lack of support for the growing number of sole proprietorship practices there. “Is it not time that the IPR… Continued
SHANDWICK BUYS INTO INDIAN FIRM
June 17th, 1996 by PRNEWSShandwick International plc, London, last week announced that it had purchased a 40 percent stake in Corporate Voice Public Relations, a Shandwick affiliate firm in Bangalore, India. Commenting on the move, Shandwick Group’s chief executive,… Continued
PRSA SILVER ANVIL WINNING PROGRAMS
June 17th, 1996 by PRNEWSCOMMUNITY RELATIONS Business/Manufacturing–“Mobil Friendly Serve Academy,” Mobil Corp., Fairfax, Va., with The Rowland Co.,New York Business/Services–“Bob Evans and Fourth Graders Team Up to Preserve Ohio’s Past for the Future,” Bob Evans Farms Inc., Columbus. Government–“Bolsa… Continued
CITIBANK BOOSTS ONLINE SERVICE THROUGH EDUCATION
June 17th, 1996 by PRNEWSFree banking, outreach programs are crux of campaign. For the past decade, Citibank FSB has tried in various marketing, public relations and educational campaigns to lure its customers away from the traditional bank teller to… Continued
INTRANETS TRANSFORMING EMPLOYEE COMMUNICATIONS
June 17th, 1996 by PRNEWSBarely known one year ago, Intranets are sprouting throughout corporate America, transforming the employee communications function. The internal-access-only Internet sites quickly are on their way to becoming the primary channel for employee communications. In the… Continued
UPCOMING EVENTS:
June 17th, 1996 by PRNEWSJune 20-21: Bureau of Business & Technology, “Writing Effective Speeches,” New York, 516/868-5757. June 20-21: Bureau of Business & Technology, “PR Strategies for Healthcare Providers,” New York, 516/868-5757. June 20-21: Bureau of Business & Technology,… Continued