Subscription Content

For PR practitioners who want another tool to help them do their jobs better, consider picking up "Webster’s New World Dictionary of Media and Communications." The book was written by Richard Weiner and is being… Continued

Your company has spent thousands of dollars, maybe more, in getting prime space on the trade show floor. If your plan is to get there and then launch a well-executed, multi-pronged PR approach, think again.… Continued

When AT&T [T] revealed last week that it would be giving its 127,000 employees a paid day off for community-service projects, it not only set a precendent but strengthened its relationship with its employees and… Continued

Dec. 2: Congressional Quarterly, "Under-standing Congress," Washington, 202/887-8620. Dec. 3: Effective Communications Group, "Feature Writing," Princeton, N.J., 800/444-2942. Dec. 3: Boston Chapter of PRSA, "The Business of On-Line Media, New Opportunities for Public Relations," Boston,… Continued

A new, comprehensive resource directory for the PR industry has made a virtual appearance and promises to be a handy, no-frills one-stop shop for information-seekers. Media Distribution Services, New York, perhaps as a way to… Continued

Susan Orge, president of 2SO Marketing Communications in Ann Arbor, Mich., (313/913-5851) offers 10 ways to maximize press coverage at a trade show: 1) Be proactive: To ensure that you get noticed, set appointments with… Continued

Michael W. Moynihan, who served in both the Kennedy and Johnson administrations and is well known for his PR efforts on behalf of free trade issues, died of cancer Nov. 12 at his home in… Continued

Earl V. Wells III was appointed director of public relations at Eric Mower and Associates, Buffalo, N.Y. He was media relations/public affairs manager with the Consolidated Edison Company, New York. Paul Capelli was promoted from… Continued

Gold Quill Awards Seeks Entries The International Association of Business Communicators Gold Quill Awards is now accepting entries. Conducted annually, the awards are IABC’s highest honor for programs and projects in the field of organizational… Continued

Three days before the Public Relations Society of America’s national conferance began Nov. 9 in St. Louis, the association’s public relations director Steve Erickson stepped down. The move adds yet another layer to questions concerning… Continued