Influencers are out there, talking about your industry, your competitors and your brand. It’s a good bet that a lot of your customers are listening to them.
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The Disney machine motors on in the digital age. Disneyland and Walt Disney World were the top travel brands on social last year, according to exclusive Shareablee data supplied to PR News.
As communications pros we know that storytelling can be a powerful tool.
Long ago it was cave paintings, monuments and basic mementos that visually told stories. Today it’s videos, photos and infographics.
While each situation is unique, the importance of effective communication in these instances isn’t.
It’s not often, however, that there are studies and articles sharing what millennials can do to mesh with other generations.
In PR, diversity often is a topic of relatively quiet discussion, although when people voice their criticisms they are similar to those of Lee and the Smiths.
During the opening days of 2016, a hot new startup company, Lumosity, was hit with a $2 million fine for false advertising