Is media training a tactical skill to prepare for interviews or an aspect of leadership development? In the vocabulary of a media trainer, I would consider that question a false choice or an A/B dilemma. The
In the wake of the Carnival Triumph debacle, would you consider taking a cruise for your next vacation?
When we work quickly, it can often mean that little mistakes get made—and as communications professionals, little mistakes can be costly, especially when we’re speaking with high-profile client contacts, prospects and members of the media.
Of the 186 different responses that poured in when we asked our audience what they love most about PR, we’ve cherry-picked 20 of our faves
After years of spreading "youthful" messages, PR pros might want to take a closer look at older audiences and what makes them tick.
While Pope Benedict’s decision to resign from his post may have stunned his inner circle, his stepping down due to health problems should help his legacy.
Winner: Toronto Hydro Corporation – Going Beyond CR Reporting: A Commitment to Stakeholders In the past, Toronto Hydro Corporation, the electric utility that serves customers within the greater Toronto area, had recognized corporate responsibility as …
The professional social network has tripled its stock price since going public in 2011, meaning PR pros should "take stock" in how to best put LinkedIn to use.