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Cohen: A ‘Seat at the Table’ is No Longer Good Enough

The City of Brotherly Love will be the backdrop for The Public Relations Society of America’s annual meeting, which officially kicks off this weekend. During the conference Joe Cohen, senior VP of MWW, will take charge as National Chair-Elect, PRSA, for 2013-2014. He spoke with PR News about what’s on his agenda.
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PR News Celebrates 2013 Top Places to Work in PR

PR News honored its 2013 Top Places to Work in PR winners at the Oct. 15 Platinum PR Awards luncheon, which was held at New York’s Grand Hyatt. Each year PR News celebrates the PR … | MORE »

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PR News Announces 2013 Platinum PR Award Winners

More than 300 communications professionals packed the Manhattan Ballroom in New York’s Grand Hyatt on Oct. 15, 2013 to celebrate the winners and honorable mentions of PR News’ Platinum PR Awards. | MORE »

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PR Insider: Comparing Skype Versus Google+ Hangout for Web Client Meetings

Video conferencing has become one of the most convenient ways to meet with clients. Whether it’s a matter of convenience or time constraints, web meetings are fantastic options. They are quick ways to start discussions, and some are absolutely free. | MORE »

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PR News Announces Winners of PR Agency Elite Awards

PR News on Tuesday, Sept. 10, 2013, celebrated the winners and honorable mentions of its PR Agency Elite Awards at the Grand Hyatt in New York City. | MORE »

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The Hype Machine

Social media is not only here to stay, it’s set to evolve at a rapid pace as brands begin deciphering the best ways to use it. Nonetheless, hype can drown out utility as marketing managers and agency partners forget that social platforms are merely a tool just like any other channel. | MORE »

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Cross-Functional Efforts Key to Social Marketing

The rapid growth of social channels, blogs and LinkedIn has grabbed the attention of professionals throughout most every organization. And public relations departments, of course, have been among the earliest adopters of social media.  | MORE »

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Lack of Resources is Cited as a Barrier to Multimedia Storytelling

Whether it’s due to a lack of measurement tools, budgetary constraints or simple inertia, there is a disconnect between the rhetoric and the reality when it comes to how communicators can make better use of things live video, audio, animation, gamifiication, slideshows and infographics in their overall messaging.
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PR News Shines Spotlight on Top Work by PR Agencies

PR News’ PR Agency Elite Awards recognize agencies in 23 practice areas, such as branding, business to business, community relations, crisis management, digital/social media, internal communications, media relations, mulitcultural PR, nonprofit/association and reputation management. All of the finalists will be celebrated at a luncheon on Sept. 10, 2013 at the Grand Hyatt in New York. | MORE »

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UN Foundation’s Aaron Sherinian: At the Heart of Every Good Pitch Is a Personal Connection

Even practiced media relations experts wonder how their peers succeed at getting positive coverage for their organizations. With that in mind, PR News asked Aaron Sherinian, executive director of communications and public affairs at United Nations Foundation, to share his media relations expertise.  | MORE »

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