Access Intelligence’s growing PR News Group adds journalist Matthew Schwartz to its editorial team
If you can answer the following four questions about whether Instagram is a good fit for your brand, then these five different PR pros can help you with your photo efforts.
A New York Times article should serve as a wake-up call to an industry already under intense scrutiny.
Understand the needs of journalists just as you would of your customers, says Digital PR Summit speaker Jake Gasaway of San Francisco-based start-up Stitch Labs.
PR execs need to step up their efforts to mix and match myriad digital media tools.
Here are six tips to supercharge your online search presence in the New Year.
A New York Times interactive article could be a new plateau for how to tell stories via digital media.
Emily Rosen of Hill+Knowlton Strategies provides four tips for maximizing media relationships during a trade show.
The growth in social media—accompanied by declines in paid media—play into demand for additional jobs in PR.
In the following Q+A, Karl Gude, graphics editor-in-residence at Michigan State University’s School of Journalism, discusses the most effective ways to make your visuals compelling.