Intuit’s “Speedboats and Battleships” set out to increase employees’ awareness of Intuit’s competition, get a better understanding of Intuit’s own products and do it all while having some fun; ultimately, the game was a success, as 4,337 employees participated (more than half of Intuit’s population) including more than a dozen senior leaders and the CEO.
Contrary to conventional wisdom, PR measurement should inspire (rather than thwart) creativity.
The year’s best communicators were honored at a luncheon ceremony at the National Press Club in Washington, D.C.
General Motors GM puts its new hires through a rigorous job rotation to learn the fundamentals of GM communications. Its newest employees spend approximately nine months in three key positions: brand communications, internal communications and… Continued
Marian Salzman, CEO of North America, Havas PR Marian Salzman is an award-winning business leader with a track record for implementing and managing companywide change. A social media guru, she innovates by using new media—and countless… Continued
Nicole Levins Online Media Manager, The Nature Conservancy Nicole Levins has been the force behind the significant online success of The Nature Conservancy’s global spokespeople. Her work has led to dozens of media hits, new relationships… Continued
Co-Winner: John Earnhardt Director of Communications, Cisco Systems When John Earnhardt wrote the first blog post at Cisco in 2005, it kicked off the social media era not only for him, but for the brand… Continued
Katie Denis Director of Communications and Strategy, U.S. Chamber of Commerce Katie Denis develops and executes comprehensive communications campaigns on the U.S. Chamber of Commerce’s key issues and special initiatives. She leads the communications efforts for… Continued
Winner: Deborah Brown Partner/Managing Director, Peppercomm Stellar day-to-day account management abilities for major household names across multiple industries are table stakes for a well-tenured public relations executive. At New York-based Peppercomm, Deborah Brown is at… Continued