Dana Metzger, Senior Account Executive, Clapp Communications Dana Metzger has many attributes that make her a standout PR professional. She is assertive, but never brash, and strategic while also being flexible and incredibly smart. She… Continued
Heather J. Lennon, Social Media Strategist and Component PR Manager, Advanced Micros Devices Heather Lennon led the PR charge for AMD’s Technograffiti, a digital exhibit that was part of the most recent SXSW conference and… Continued
Crystal Ghassemi, APR, Public Relations Manager, Dollar General Corporation Since joining Dollar General last year, Crystal Ghassemi has completely overhauled the company’s external outreach efforts. Ghassemi implemented a substantial PR outreach in January 2013 to position… Continued
PR News will announce the winners of the 2013 PR People Awards at a Dec. 10 luncheon at Washington, D.C.’s National Press Club. We’ll also honor this year’s inductees into the PR News Hall of Fame and the 2013 People to Watch list of Rising PR Stars (listed here).
Intuit’s “Speedboats and Battleships” set out to increase employees’ awareness of Intuit’s competition, get a better understanding of Intuit’s own products and do it all while having some fun; ultimately, the game was a success, as 4,337 employees participated (more than half of Intuit’s population) including more than a dozen senior leaders and the CEO.
Contrary to conventional wisdom, PR measurement should inspire (rather than thwart) creativity.
The year’s best communicators were honored at a luncheon ceremony at the National Press Club in Washington, D.C.
Lauren Werner Account Supervisor, Hager Sharp The skills of a history major—including critical thinking, synthesis and context analysis—are a natural fit for translating challenging subject matter into consumer-friendly materials. Just ask former history major Lauren Werner. At… Continued