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2012 Platinum PR Awards: External Publication

Winner: Ogilvy PR Merck Pharmaceuticals– Healthy Beginnings for Babies   Receiving regular well-baby care visits to evaluate growth and immunization are essential during a child’s first year of life. However, the CDC reports only 35% of … | MORE »

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2012 Platinum PR Awards: Pro Bono

 Winner: American Chemical Society - Bytesize Science Originally launched in 2010, the Bytesize Science video series—designed to help the public discover chemistry in an educational and entertaining way—was relaunched in 2011 in an effort to gain more … | MORE »

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2012 Platinum PR Awards: Press Release

Winner: Southwest Airlines - Southwest Introduces New Era of Customer Comfort and Sustainability with Evolution of Cabin Interior Design   For Southwest’s Evolve, its new eco- friendly, cost-efficient cabin interior, the Southwest PR team crafted a press release around three … | MORE »

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2012 Platinum PR awards: Branding

 Winner: Hanna Lee Communications – Campari’s ‘Year of the Negroni’   To position Campari as a cocktail category leader and stir things up, Hanna Lee set three objectives: make Campari drinks the choice of the foodie and … | MORE »

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2012 Platinum PR Awards: Speeches

Winner: U.S. Postal Service - Purple Heart with Ribbon Forever Stamp Dedication In 2011, the USPS issued its Purple Heart postage stamp in a new Forever Stamp design. As one of the largest civilian employers of … | MORE »

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2012 Platinum PR Awards: Hall of Fame

 We honor our 2012 Hall of Fame inductees—campaigns or initiatives with outstanding communications programs that have not just made an impact over the past several years but that we feel will likely be referred to … | MORE »

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PR News Announces Platinum PR Awards Finalists

This year’s awards feature a record number of categories and unmatched excellence among the entries. | MORE »

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PR News Announces Platinum PR Awards Finalists

This year’s awards feature a record number of categories and unmatched excellence among the entries. | MORE »

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2012 Nonprofit PR Awards: PR on a Shoestring Budget

Winner: Susan G. Komen for the Cure and Sherry Matthews Advocacy Marketing — Komen Austin Public Awareness Campaign With the goal of raising the Austin affiliate of Susan G. Komen for the Cure beyond its association … | MORE »

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MWW Group & Samsung Mobile Win Platinum PR Award for the ‘Mobile March to a Million In-School Education and Recycling’ Program

MWW Group & Samsung Mobile created a nationwide program to collect and recycle mobile phones and educate students about the importance of cell phone recycling while raising brand awareness among this key demographic. | MORE »

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