Platinum

MWW Group & Samsung Mobile Win Platinum PR Award for the ‘Mobile March to a Million In-School Education and Recycling’ Program

September 29th, 2011 by

MWW Group & Samsung Mobile created a nationwide program to collect and recycle mobile phones and educate students about the importance of cell phone recycling while raising brand awareness among this key demographic.

Navistar Wins Platinum PR Award for ‘A Boss Saves Jobs, Helps the Community’ Campaign

September 29th, 2011 by

Navistar’s communications team took one of its employee’s ideas to pay workers to conduct community volunteer work and promoted the concept photo and video coverage for local and national media.

Ogilvy, Kimberly Clark’s Huggies Win Platinum PR Award for Helping Diaper ‘Every Little Bottom’

September 29th, 2011 by

To help fulfill North America’s drastic diaper needs, Ogilvy and Kimberly Clark’s Huggies united food banks, nonprofits and consumers to help donate 25.5 million diapers.

2011 Platinum PR Awards: Influencer Communications

September 14th, 2011 by

Winner: Intel and Ogilvy Public Relations Worldwide – Intel Advisors To help consumers become aware of the importance of Intel processors and other Intel technology innovations, the Intel Advisors board was devised in December 2010… Continued

2011 Platinum PR Awards: Trade Show/Event PR

September 14th, 2011 by

Winner: Padilla Speer Beardsley – Automation Fair: The Premier Automation Industry Event To promote Rockwell Automation’s (RA) 2010 Automation Fair, which showcases the latest automation product, solutions and services, PR agency Padilla Speer Beardsley set… Continued

2011 Platinum PR Awards: Green PR

September 14th, 2011 by

Hormel Foods kept "green" top-of-mind with its employees through its annual CR report for stakeholders and an engaging communications program which featured a Twitter contest challenging participants’ knowledge of the company’s sustainability practices.

2011 Platinum PR Awards: PR on a Shoestring

September 14th, 2011 by

Co-Winner: Sealed Air Corporation – Bubble Wrap Protects the Captain After New York Yankees captain Derek Jeter and longtime teammates Jorge Posada, Mariano Rivera and Andy Pettitte appeared on the May 3, 2010, cover of… Continued

2011 Platinum PR Awards: Anniversary Campaign

September 14th, 2011 by

Winner: Pierson Grant Public Relations: 25th Anniversary of the Blizzard – A Blizzard of Publicity To celebrate the 25th anniversary of the Dairy Queen Blizzard, the “Blizzardmobile” set out on a four-stop tour across the… Continued

2011 Platinum PR Awards – Hall of Fame: Yum! Brands

September 14th, 2011 by

World Hunger Relief Four years ago, Yum! Brands—parent company of KFC, Pizza Hut, Taco Bell, Long John Silver’s and A&W—set out to deal with a different kind of hunger when it launched a partnership with… Continued

2011 Platinum PR Awards: Speech

September 14th, 2011 by

Winner: Early Learning Division Ontario Ministry of Education – ‘I wish I was a messenger’ Leading up to the launch of a new program in all Ontario schools—full-day kindergarten for 4- and 5-year-olds—the Ontario Ministry… Continued