Awards


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2011 15-to-Watch: Jaime Soper

Jaime Soper seems to do it all for PepsiCo’s social channels. Just in 2011, Soper created and executed the company’s digital events strategy at SXSW and BlogHer. At the BlogHer conference, brand activations, a keynote … | MORE »

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2011 15-to-Watch: Caitrin O’Sullivan

Caitrin O’Sullivan’s work with the City of New York’s Board of Elections drew rave reviews, thanks to a Twitter voting-response stream she created and executed for Election Day 2010. In addition, O’Sullivan’s social media expertise … | MORE »

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2011 Top Places to Work in PR – Ogilvy PR Worldwide

Teamwork is at the core of business excellence, but achieving a true sense of teamwork takes more than thumbing through a few management textbooks and attending multiple seminars. At Ogilvy PR, the enemies of teamwork … | MORE »

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2011 Digital PR Awards – Twitter Communications

Winner: Edelman – 2012 Volkswagen Beetle Reveal On April 18, 2011, Volkswagen celebrated the global launch of the 2012 Beetle across three continents with events in Shanghai, Berlin and New York. Edelman Digital launched the … | MORE »

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2011 Digital PR Awards – Microsite/Custom Site

Winner: Raytheon Company – Raytheon Optimizes 2011 Paris Air show Microsite For Success To stand out at the 2011 International Paris Air Show, Raytheon approached its Paris Web project as brand journalists, aligning storytelling with … | MORE »

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2011 Digital PR Awards – Digital Marketing Campaign: More Than $500K

Winner: MWW Group – Nikon Film Festival Social Campaign Championing D-SLR Video Nikon and MWW Group sought to combat the crowded D-SLR camera market with a campaign that merged the popularity of HD video and … | MORE »

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2011 Digital PR Awards – Social Networking Campaign

Winner: Discovery Communications – An Idiot Abroad To broaden the audience of the Science Channel’s An Idiot Abroad both on-air and online, the Discovery social media team, led by Gayle Weiswasser, VP of social media … | MORE »

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2011 Digital PR Awards – Media Relations Campaign

Winner: Hilton Hotels & Resorts – Global Launch of eforea: Spa at Hilton Launching its first branded spa, “eforea,” in October 2010 in Short Hills, N.J., a hot stones throw away from New York City, … | MORE »

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2011 Digital PR Awards – Digital Marketing Campaign: Less Than $100K

Winner: Conover Tuttle Pace – ‘Zenyatta’s Quest for Perfection’: Breeders’ Cup World Championships To create renewed interest in a major international horse-racing event, the Breeders’ Cup, Conover Tuttle Pace found the perfect narrative for the … | MORE »

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2011 Digital PR Awards – Redesign/Relaunch of Site

Winner: Cohn & Wolfe – No Ordinary Agency. No Ordinary Website To enhance Cohn & Wolfe’s creative reputation and set it apart from other firms, over 2,000 hours were dedicated to revamping its Web site. … | MORE »

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