Awards

Digital PR Awards: Use of Facebook

October 13th, 2014 by

Winner: Weber Shandwick with PEDIGREE Brand – The PEDIGREE Feeding Project Through no fault of their own, more than four million dogs end up in shelters and breed rescues every year. Sadly, nearly half of… Continued

Digital PR Awards: Video

October 13th, 2014 by

Winner: Booz Allen Hamilton – Guard Your Health The objective of the Guard Your Health campaign is to provide the information, tools, and resources Army National Guard soldiers and families need to be healthy and… Continued

Digital PR Awards: Viral Campaign

October 13th, 2014 by

Winners: Clever Girls Collective – #Batkid Saves San Francisco and Taylor Strategy – Taco Bell Shakes up the Breakfast Routine #Batkid Saves San Francisco Clever Girls Collective created a social media plan for Make-A-Wish Greater… Continued

Digital PR Awards: WOW! Campaign

October 13th, 2014 by

Winner: CENTURY 21 Breaks Bad After five years, millions of viewers and a copious amount of blue crystal meth, AMC announced that Walter White and Jesse Pinkman would be hanging up their aprons and gas… Continued

2014 PR News Agency Elite Awards: Reputation Management

October 10th, 2014 by

Winner: MWW – Making MWW Matter More MWW’s approach to reputation management means playing the hand you’re dealt—meaning a company’s network of stakeholders including customers, influencers, investors, employees and advocates all play an integral part… Continued

2014 PR News Agency Elite Awards: Publicity

October 10th, 2014 by

Winner: Henson Consulting – Crystal Light Liquid, Words with Friends Henson Consulting was challenged to connect its client, Crystal Light powder drink mix, with the fabulously popular iPhone game Words with Friends through an NYC-based… Continued

2014 PR News Agency Elite Awards: Promotion of Firm

October 10th, 2014 by

Winner: MWW – Making MWW Matter More When MWW became independent a few years ago, its leadership team set international expansion as a key goal—which was realized when MWW acquired Parys Communications in November 2013,… Continued

2014 PR News Agency Elite Awards: Public Affairs

October 10th, 2014 by

Winner: APCO Worldwide APCO paired with the U.S. Travel Association to reframe public and legislative opinion on the Customs and Border Protection entry process at U.S. gateway airports, which has long plagued travelers entering the… Continued

2014 PR News Agency Elite Awards: Product Launch

October 10th, 2014 by

Winner: Diffusion Product launches are often a tricky endeavor for brands. For start-up companies launching publicly for the first time, the stakes can be even higher—not that that stopped Diffusion from successfully launching a number… Continued

2014 PR News Agency Elite Awards: Nonprofit/Association

October 10th, 2014 by

Winner:  Noreen Heron & Associates – Fellowship for the Performing Arts, Cystic Fibrosis Foundation & Troops First Foundation Noreen Heron & Associates’ unique team approach to public relations is supported by its repeated success in… Continued