Winner: The Heinz Awards and Burson-Marsteller – Heinz Awards Educate America About Environmental Champions and Their Causes BM was tasked with promoting the recipients of the 17th Annual Heinz Awards, which honored 10 individuals who… Continued
Winner: American Airlines and Weber Shandwick – American Airlines Invites Customers to ‘Fly for the Cure’ In support of American Airlines’ pledge to raise $1 million in 2011 benefiting Susan G. Komen for the Cure, Weber… Continued
Winner: Cancer Support Community and Jones Public Affairs – 2011 Breast Cancer M.A.P. (Mind Affects the Physical) Index Looking to raise awareness of an often overlooked aspect of breast cancer treatment, the social and emotional… Continued
Co-Winner: Elmhurst Memorial Healthcare – Grand Opening of the New Elmhurst Memorial Hospital In the highly competitive healthcare market of suburban Chicago—where six hospitals are within six miles of the new Elmhurst location (pictured)—how do… Continued
Winner: National Forensic Science Technology Center – NFSTC Internal Communications Renovation When NFSTC increased its full-time staff by 61% throughout 2009/2010, it was clear that the internal communications approach in place would no longer be… Continued
Winner: American Institute of CPAs – Feed the Pig Weekly Savings Tip AICPA’s national financial literacy PSA campaign encourages 24-34-year-olds to save for long-term financial security. As part of that initiative, the Feed the Pig… Continued
Winner: Airlines for America and APCO Worldwide – Stop Air Tax Now Campaign During the fall of 2011, the White House introduced various proposals that would have increased taxes on the airlines and their passengers… Continued
The 2012 Nonprofit PR Award in the category of "Corporate/Nonprofit Partnership" was awarded to two campaigns: Discovery Education and the Siemens Foundation for the "Siemens STEM Academy"; and Scholastic Inc. and the Alliance for Young Artists & Writers for "The Scholastic Art & Writing Awards."