Awards


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2012 CSR Awards: Hall of Fame – The Body Shop

Since The Body Shop was founded by Anita Roddick in 1974, the cosmetics chain has ably demonstrated corporate social responsibility via strong values. The Body Shop adheres to five core CSR pillars: Against Animal Testing, … | MORE »

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2012 Nonprofit PR Awards: Facebook Communications Campaign

Winner: American Airlines and Weber Shandwick – American Airlines Invites Customers to ‘Fly for the Cure’ In support of American Airlines’ pledge to raise $1 million in 2011 benefiting Susan G. Komen for the Cure, Weber … | MORE »

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2012 Nonprofit PR Awards: Advocacy Campaign and Lobbying Efforts

Winner: The American Cancer Society and Cone Communications – Celebrating the First Anniversary of the Choose You Movement To mark the May 2011 first anniversary of Choose You, which empowers women to stay healthy and … | MORE »

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2012 Nonprofit PR Awards: Video and or Podcast Program

Winner: Counterpart International — Multimedia Package: Guatemala As a nonprofit working in 23 countries to empower communities and institutions to drive and sustain their own development, sometimes Counterpart International’s staff is absorbed in their own … | MORE »

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2012 Nonprofit PR Awards: External Publication or Report

Winner: Cancer Support Community and Jones Public Affairs – 2011 Breast Cancer M.A.P. (Mind Affects the Physical) Index Looking to raise awareness of an often overlooked aspect of breast cancer treatment, the social and emotional … | MORE »

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2012 Nonprofit PR Awards: PR on a Shoestring Budget

Winner: Susan G. Komen for the Cure and Sherry Matthews Advocacy Marketing — Komen Austin Public Awareness Campaign With the goal of raising the Austin affiliate of Susan G. Komen for the Cure beyond its association … | MORE »

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2011 Nonprofit PR Awards: Social Media

Winner: Duke University: The Fuqua School of Business — Basketball Campout 2011 To increase alumni and student participation, the Duke Fuqua School of Business’ communications team targeted a unifying and shared passion among students and alumni … | MORE »

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2012 Nonprofit PR Awards: Event PR

Co-Winner: Elmhurst Memorial Healthcare – Grand Opening of the New Elmhurst Memorial Hospital In the highly competitive healthcare market of suburban Chicago—where six hospitals are within six miles of the new Elmhurst location (pictured)—how do … | MORE »

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2012 Nonprofit PR Awards: Public Service

Winner: American Academy of Orthopaedic Surgeons — 2011 AAOS Public Service Campaign: ‘Decide to Drive’ To combat the deadly menace of distracted driving—whether it’s eating in the front seat or texting—AAOS launched and disseminated the findings … | MORE »

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2012 Nonprofit PR Awards: Employee/Internal Communications

Winner: National Forensic Science Technology Center – NFSTC Internal Communications Renovation When NFSTC increased its full-time staff by 61% throughout 2009/2010, it was clear that the internal communications approach in place would no longer be … | MORE »

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