Digital PR

2016 Digital PR Awards: Snapchat Communications

November 16th, 2016 by

Winner: Visit Philadelphia – Visit Philly Snapchat Over the years, VISIT PHILADELPHIA—known to social media fans and followers as Visit Philly—has made a name for itself as a social media pioneer, leading the destination marketing… Continued

2016 Digital PR Awards: Social Networking Campaign

November 16th, 2016 by

Co-Winners: Hawkins International Public Relations – InterContinental New York Barclay Snapchat Takeover with Condé Nast Traveler and Invisalign Drives New Leads While Reducing CPA Hawkins International Public Relations – InterContinental New York Barclay Snapchat Takeover… Continued

2016 Digital PR Awards: Most Engaged Brand

November 16th, 2016 by

Winner: IBM Social at IBM is not outsourced; rather, IBM employees themselves run social accounts. To execute its objectives successfully, IBM requires two full-time administrators per platform account. These administrators have extended support across functions… Continued

2016 Digital PR Awards: Mobile App

November 16th, 2016 by

Winner: Bell Helicopter – Digital Toolkit Bell Helicopter’s communications department recently launched four new tools as a part of its Communications Digital Toolkit. The Communications Digital Toolkit is comprised of the One Voice Mobile App,… Continued

2016 Digital PR Awards: Microsite/Custom Site

November 16th, 2016 by

Winner: PepsiCo – #HowWillWe As one of the world’s largest food and beverage companies, PepsiCo is committed to Performance with Purpose, its vision to deliver top-tier financial performance while leaving a positive imprint on society… Continued

2016 Digital PR Awards: Media Relations Campaign

November 16th, 2016 by

Winner: Tech Image – Bosch Power Tools Media Relations Campaign Bosch Power Tools tasked Tech Image with developing and executing a digital public and media relations strategy around the REAXX Jobsite Table Saw’s launch with… Continued

2016 Digital PR Awards: Location-Based Digital Campaign

November 16th, 2016 by

Winner: DEVENEY – Hermann-Grima Festival Season Promotional Campaign DEVENEY client Hermann-Grima wanted to increase its exposure to New Orleans tourists and locals. More importantly, Hermann-Grima wanted to promote tour offerings and see an increase in… Continued

2016 Digital PR Awards: Listening Campaign

November 16th, 2016 by

Winner: Cisco 2016 Brand Campaign Taking a bold and optimistic step, Cisco announced a new brand campaign focused on the theme “There’s Never Been a Better Time.” Using real stories from Cisco customers and partners,… Continued

2016 Digital PR Awards: Instagram Communications

November 16th, 2016 by

Winner: UN Foundation – #Instacorps Instacorps was an experiment born out of a partnership with Facebook in which five photojournalists were hired to cover the behind-the-scenes moments of the 2015 Social Good Summit and parts… Continued

2016 Digital PR Awards: Influencer Communications

November 16th, 2016 by

Winner: rbb Communications – Hampton by Hilton Uncovers and Inspires a New Type of Traveler: The “Seekender” Through the Seekender campaign, Hampton positioned itself as the catalyst for weekend exploration. Using storytelling and a mix of… Continued