Digital PR


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2015 Digital PR Awards: Media Relations Campaign

Co-winner: JetBlue – Flying It Forward: A Chain Of Goodness With No End In Sight Since JetBlue took to the skies 15 years ago, it has operated as a different kind of airline – the kind … | MORE »

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2015 Digital PR Awards: Microsite/ Custom Site

Winner: Ruder Finn – Citi Fitness Challenge Ruder Finn worked with Citi’s Health and Wellness Team to develop a global Citi Fitness program, which motivated employees to be more active in their everyday lives and … | MORE »

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2015 Digital PR Awards: Mobile Campaign

Winner: Hunter Public Relations on behalf of Can Manufacturers Institute – Cans Get You Cooking Goes Mobile For generations, canned foods have been a staple in America’s kitchens. From fruits and vegetables, to seafood and … | MORE »

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2015 Digital PR Awards: New Digital Service/Product

Winner: C-4 Analytics – JM Lexus Luxury Conquest Model When you’re already the No. 1 volume Lexus dealer in the world, how do you sell more cars? To answer this question, C-4 Analytics approached JM … | MORE »

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2015 Digital PR Awards: New Site

Winner: Aetna – Thought Leadership Aetna is both reinventing its business model and working to change the healthcare system in dramatic ways. With this campaign, the insurance giant wanted to reposition itself in the marketplace … | MORE »

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2015 Digital PR Awards: Online Community

Winner: The ALS Association – ALS Ice Bucket Challenge For most people, ALS was off their radar prior to the summer of 2014. With that in mind, the objective of the ALS Ice Bucket challenge … | MORE »

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2015 Digital PR Awards: Online News Room

Winner: Aetna – Thought Leadership Working in partnership with Aetna, Weber Shandwick conceptualized and developed The Health Section, a branded editorial destination designed to provide in-depth news, analysis and C-suite perspectives on the changing health … | MORE »

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2015 Digital PR Awards: Public Affairs Campaign

Winner: United Nations Foundation – A Global Collaboration Wins the Day for Climate Science Working with the UN Foundation, Havas’ strategy for this campaign was simple and straightforward: Deliver the facts. Highlight the science. Make … | MORE »

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2015 Digital PR Awards: Redesign/Relaunch of a Site

Winner: ESPN.com – Redesign & 20th Anniversary ESPN is the self-described “worldwide leader in sports,” and so one of its goals with it website redesign was to place ESPN/ESPN.com at the center of a conversation … | MORE »

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2015 Digital PR Awards: SEO (Search Engine Optimization)

Winner:  Audio-Technica – Amplifying A Legacy Company’s Digital Presence Audio-Technica is a worldwide group of companies devoted to the design, manufacture, marketing and distribution of problem-solving audio equipment. Initially known for state-of-the-art phonograph cartridges, today … | MORE »

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