Digital PR

2012 Digital PR Awards: PR Firm of the Year – Digital

October 1st, 2012 by

Weber Shandwick successfully executed campaigns for top brands including Pepsi, U.S. Army and M&Ms.

2012 Digital PR Awards: Digital Marketing Campaign – $200K – $500K

October 1st, 2012 by

An elite team of celebrity and competitive athletes were tapped to create Team Refuel and created exclusive Webisodes to drive home the "got chocolate milk?" campaign.

2012 Digital PR Awards: Influencer Communications

October 1st, 2012 by

Faced with the challenge of educating the people of Colorado about the benefits of healthy living, Ground Floor Media enlisted a team of inluential bloggers to increase engagement.

2012 Digital PR Awards: Intranet

October 1st, 2012 by

Built with the input from more than 100 stakeholders in 25 hours of meetings, CONNECT truly connected its 4,000 staff worldwide, attracting more than 50,000 page views on launch day.

2012 Digital PR Awards: Cause Marketing/CSR

October 1st, 2012 by

A Pinterest presence and a special live event promoting in-home sustainability drove awareness around the Kleenex Cottonelle toilet paper brand.

2012 Digital PR Awards: Twitter Communications

October 1st, 2012 by

"Tweet-a-Beer" allowed virtual contacts  to come together, while creating awareness for Waggener Edstrom Worldwide.

2012 Digital PR Awards: Digital PR Campaign

October 1st, 2012 by

PBS used multiple social media platforms to drive buzz around season two of the popular show Downtown Abbey.

2012 Digital PR Awards: PR Firm of the Year – Digital

October 1st, 2012 by

Weber Shandwick successfully executed campaigns for top brands including Pepsi, U.S. Army and M&Ms.

2012 Digital PR Awards: $100K – $200K

October 1st, 2012 by

The History Channel used all of the tools in the PR toolbox to promote the miniseries Hatfields & McCoys.

2012 Digital PR Awards: Most Engaged/Online Community

October 1st, 2012 by

CRT/tanaka hosted and sponsored stand-alone social media events to help frame DOCa Rioja as Spain’s most prominent wine region.