Digital PR


avatar

2011 Digital PR Awards – Video

Winner: Kronos Inc. – Celebrating Working Women: International Women’s Day 2011 To mark the 100th anniversary of International Women’s Day (March 8, 2011), workforce management company Kronos created an animated video celebrating the achievements of … | MORE »

Comments Off

avatar

2011 Digital PR Awards – Most Engaged Brand

Winner: MWW Group – Jimmy Dean and Hillshire Farm Cook Up Social Media Results at BlogHer To drive trials for new product launches from Jimmy Dean and Hillshire Farm, MWW Group provided samples of new … | MORE »

Comments Off

avatar

2011 Digital PR Awards – Digital PR Team of the Year: Agency

Winner: MWW Group’s Dialogue Digital Team In 2010, MWW Group launched Dialogue Digital, consolidating the agency’s digital media practice with its in-house branding agency. Led by Jared Hendler, MWW’s EVP, global director of digital and … | MORE »

Comments Off

avatar

2011 Digital PR Awards – Use of Facebook

Co-winners: Discovery Communications – TLC’s Cake Boss In an effort to build Cake Boss’ fan community and drive awareness for new episodes, Discovery Comms leveraged Facebook by posting videos with sneak peeks of new episodes … | MORE »

Comments Off

avatar

2011 Digital PR Awards – Mobile App

Winner: Peppercom – Honeywell UOP Takes Paris Air Show to New Heights For the 2011 International Paris Air Show, Honeywell UOP sought to unveil its new green jet fuel technology to the industry and the … | MORE »

Comments Off

avatar

2011 Digital PR Awards – Digital PR Campaign: Less Than $100K

Winner: The Axis Agency – #Chevycrawls Takes South Florida by Storm To introduce a new lineup of Chevrolet cars to the South Florida region, the Axis Agency used local influencers and social media (pictured) to … | MORE »

Comments Off

avatar

2011 Digital PR Awards – Twitter Communications

Winner: Edelman – 2012 Volkswagen Beetle Reveal On April 18, 2011, Volkswagen celebrated the global launch of the 2012 Beetle across three continents with events in Shanghai, Berlin and New York. Edelman Digital launched the … | MORE »

Comments Off

avatar

Millennials Prefer Change Through Individual Actions 

Members of the generation born from 1980 onward embrace social media as medium for enacting change, rather than traditional political channels. | MORE »

Comments Off

avatar

2010 Digital PR Awards: Employee Communication

Winner: Fleishman-Hillard – Texting & Driving…It Can Wait: Engaging Employees To help combat the frightening statistic that drivers are 23% more likely to crash when texting while driving, AT&T tapped Fleishman-Hillard to develop an online employee … | MORE »

Comments Off

avatar

2010 Digital PR Awards: Microsite/Custom Site

Winner: SSM Health Care – Experience Exceptional: Our People SSM Health Care crafted a campaign that was low on cost, and high on innovation and results. Based on feedback from a system-wide satisfaction survey, SSM created … | MORE »

Comments Off