Digital PR


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2012 Digital PR Awards: Influencer Communications

Faced with the challenge of educating the people of Colorado about the benefits of healthy living, Ground Floor Media enlisted a team of inluential bloggers to increase engagement. | MORE »

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2012 Digital PR Awards: Intranet

Built with the input from more than 100 stakeholders in 25 hours of meetings, CONNECT truly connected its 4,000 staff worldwide, attracting more than 50,000 page views on launch day. | MORE »

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2012 Digital PR Awards: Contest/Game

Uncle Ben’s and Porter Novelli launched and promoted Ben’s Beginner Cooking Contest, a Facebook-driven video submission contest which attracted over 700 submissions. | MORE »

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2012 Digital PR Awards: Twitter Communications

"Tweet-a-Beer" allowed virtual contacts  to come together, while creating awareness for Waggener Edstrom Worldwide. | MORE »

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2012 Digital PR Awards: Digital PR Campaign

PBS used multiple social media platforms to drive buzz around season two of the popular show Downtown Abbey. | MORE »

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2012 Digital PR Awards: PR Firm of the Year – Digital

Weber Shandwick successfully executed campaigns for top brands including Pepsi, U.S. Army and M&Ms. | MORE »

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2012 Digital PR Awards: Digital Marketing Campaign – $200K – $500K

An elite team of celebrity and competitive athletes were tapped to create Team Refuel and created exclusive Webisodes to drive home the "got chocolate milk?" campaign. | MORE »

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2012 Digital PR Awards: Most Engaged/Online Community

CRT/tanaka hosted and sponsored stand-alone social media events to help frame DOCa Rioja as Spain’s most prominent wine region. | MORE »

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2012 Digital PR Awards: Facebook Communications 

PepsiCo turned Tropicana’s Facebook page into a 100% Florida experience—all content focused on TPP’s Florida roots by highlighting growers, groves and oranges, Sunshine State facilities and history. | MORE »

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2012 Digital PR Awards: Cause Marketing/CSR

A Pinterest presence and a special live event promoting in-home sustainability drove awareness around the Kleenex Cottonelle toilet paper brand. | MORE »

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