Ogilvy PR Worldwide will implement a communications andI/R push for Sweepsclub.com, a Web-based company that provides online sweepstakes, contests, rewards points and
promotions...Cohn & Wolfe Atlanta will handle PR surrounding Major League Baseball's John Hancock All-Star FanFest. The five-day event will kick off baseball's All-Star week
July 7 and end with the All-Star game on Turner Field...Cairns & Associates promotes cigar smoking as an adult lifestyle choice for General Cigar...Cirque de Soleil has
selected Minneapolis-based Maccabee Group to pitch regional media in preparation for its "Dralion" tour this summer...The Blaze Co., located in Venice, Calif., will provide media
relations services for Healthscan, Ltd., whose technology helps detect heart disease and other conditions early on...to support client Wetzel's Pretzels, Morgan Marketing &
PR will "roll out" (yuck, yuck) a media relations campaign targeting consumer and restaurant trade pubs...Kids in a Drug Free Society (K.I.D.S.) taps the Meridian Group to
develop public awareness and training materials to help parents talk with their kids about drugs and alcohol.
Campaign Roll-Outs
