It's a mantra one hears from most reporters covering consumer magazine publishing and Lisa Granatstein, general editor at Mediaweek, is no exception. "There's never a dull
moment in this business, well maybe one or two, but very, very few of them," says Granatstein, who covers Time Inc., Condé Nast, Hearst Magazines, Gruner + Jahr plus all of the
other heavyweight group publishers in the consumer magazine field. Advertising spending is part and parcel of Granatstein's coverage.