Saurabh Wahi, Group Vice President, MWW Group
As a driving force behind MWW's relationship with flagship consumer client Nikon, Wahi has successfully altered public perception of the brand once seen as "too expensive"
through multifaceted campaigns, while increasing market share and camera sales. He also directed Nikon's Four to the Floor Tour, which encompassed five urban markets and showcased
the brand and its new products (such as Nikon's Coolpix S51C0) in events featuring live music and top DJs/producers.