Top Place to Work in PR

(Read about the winners)

Companies: 

• AICPA
• The Annie E. Casey Foundation
• Bain & Company
• Boehringer Ingelheim Pharmaceuticals Inc.
• Borshoff
• Catholic Charities Brooklyn and Queens
• Cisco
• Cone Communications
• Counterpart International Inc.
• Davies
• Discovery Communications
• Dixon Schwabl
• Eric Mower + Associates
• Fahlgren Mortine
• General Motors
• Hunter Public Relations
• Ketchum Inc.
• Lippe Taylor Brand Communications
• Max Borges Agency
• MWW
• Ogilvy Public Relations
• Powell Tate
• Quinn & Co. Public Relations
• Regeneron Pharmaceuticals Inc.
• Salesforce
• SAP America
• VSCpr
• The Walt Disney Company
• WellPoint
• Zappos

People to Watch

(Read about the winners)

Agencies: 

• Naomi Borno, MSL New York
• Heather Cable, Powell Tate/Weber Shandwick
• Michelle Davidson, Shadow PR
• Marissa Festante, Marina Maher Communications
• Caitlin Fisher, DCI Group
• Allison Glass, INK Public Relations
• Sabrina Gault, Konnect PR
• Naimul Huq, WCG
• Jesse Lewin, Direct Impact Communications
• Rachel Londsdale, Weber Shandwick
• Matt Marcus, Weber Shandwick
• Jason Meyer, APCO
• James O’Malley, Porter Novelli
• Marianne Ortiz, Profiles
• Lauren M. Pratapas, Story Partners
• Andi Rose, Joele Frank, Wilkinson Brimmer Katcher
• Anna Treiber, Henson Consulting
• Lauren Werner, Hager Sharp
• Emily Zanovich, Porter Novelli

Corporations and Nonprofits: 

• Meredith Z. Avakian-Hardaway, Dupont
• Katie Denis, US Chamber of Commerce
• Victoria Devine, Anchor Media
• Julie Hendry, Direct Energy
• James Kelly, NASCAR
• Jason Kuruvilla, Office of Public Affairs, U.S. Department of Labor
• Nicole Levins, The Nature Conservancy
• Karen Linhart, USA Swimming
• Eliza Merves, Kowa Pharmaceuticals
• Jeamy Molina, Oncor
• Kathleen O’Connell, VisitBritain
• Lena Shaw, UCSF
• Lindsay Treadway, Millennium: The Takeda Oncology Company
• Jessica Williamson, Cisco
• Albe Zakes, TerraCycle

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Digital PR Awards

(Read about the winners)

Blog (Organization): 

• ESPN - ESPNFrontRow.com

Honorable Mentions:

• Charles Schwab - What I've Heard
• Lockheed Martin - MFC Viewpoint
• The National Archives and Records Administration – Today’s Document
• Research in Motion - Straight to the Source: How the BlackBerry Blog Team Helped Customers Discover What They Love About PlayBook OS 2.0

Blogger: 

• Kathleen Henson, Henson Consulting - The Bubble

Honorable Mentions:

• Steve Cody, Peppercom - RepMan
• Todd Defren, SHIFT Communications - PR-Squared
• Gini Dietrich, Arment Dietrich - Spin Sucks
• Shel Holtz, Holtz Communication + Technology – A Shel of My Former Self
• Jeff Simmermon, Time Warner Cable - Untangled

Cause Marketing/CSR: 

• Ogilvy PR Australia - Kleenex Cottonelle: Pin to Make a Difference

Honorable Mentions:

• AOL - TOMS ODWS “100,000 Voices Challenge”
• Cone Communications - Timberland’s 2011 Arbor Day Campaign
• Look Good Feel Better - Look Good Feel Better Celebrates Women with Lancôme Canada
• MWW- Jimmy Dean Launches No Kid Hungry Initiative at BlogHer '11
• Pearson Foundation - We Give Books
• Popchips - Game Changers
• Stonyfield Farm - Organic Stories: From Farm to Table

Contest/Game: 

• Porter Novelli - Ben's Beginners Cooking Contest

Honorable Mentions:

• AICPA - Put the smack down on flimflam
• GolinHarris/McDonald's- Perfect Pair: Frozen Strawberry Lemonade
• Littelfuse - Littelfuse Speed2Design
• rbb Public Relations - Team Vlasic
• Zocalo Group - Tastes from Home with Frito-Lay

Crisis Management: 

• American Airlines and Weber Shandwick - "Like This" American Airlines Responds Socially to Alec Baldwin Incident

Honorable Mentions:

• Chesapeake Energy - Responding to Rolling Stone
• Chevrolet: General Motors - Volt NHTSA Investigation
• Hospital for Special Care - Response to Shooting at Hospital for Special Care
• PCIAA & RMIIA - Are You Wildfire Ready?
• TTNET - Rate Hike Period Communications Management
• Weber Shandwick - McDonald’s China Crisis 315 Management Leveraging Social Media

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Digital Communicator: 

• Samara Finn - Marina Maher Communications

Honorable Mentions:

• Tim Haran - USANA Health Sciences
• Richard Licata - NBC Entertainment

Digital Marketing Campaign - $100K and under: 

• Ogilvy PR Australia - Kleenex Cottonelle: Pin to Make a Difference

Honorable Mentions:

• Discovery Communications - Shark Week 2011
• D S Simon Productions, Inc for HP Hood and the Dairy Management, Inc.- The NFL Gets Down with Dairy during National Dairy Month
• HORN - Tech the Halls: HORN Turns Reporters Into Rockstars
• Linhart Public Relations and Vermilion Design + Interactive - Rudi’s Organic Bakery: “Brighter Days Giveaway” Drives Awareness and Sales
• PR Newswire Association, LLC and Apple Vacations - Dominican Republic Winter Getaways Have It All

Digital Marketing Campaign – $100K - $200K: 

• The History Channel - Hatfields & McCoys

Honorable Mentions:

• CRT/tanaka - Vibrant Rioja Social Media Program
• Emerging Media - Dirty, Sexy Gadgets
• NBC Entertainment - For Your Emmy Consideration

Digital Marketing Campaign – $200K - $500K: 

• MilkPEP and Weber Shandwick - "REFUEL | got chocolate milk?" my After Campaign

Honorable Mentions:

• The Hershey Company - Twizzlers Landmark Summer Promotion
• HORN - NBC and News Corporation Sweep CES with Breakout Digital Product Launch
• Lippe Taylor Brand Communications - Schick Intuition Simplifies Lives with “The Simplicity Project”
• RadioShack and Weber Shandwick - Saving America Money, One Mobile Makeover at a Time
• Save Our Water/ACWA - Save Our Water

Digital Marketing Campaign - $500K+: 

• Porter Novelli - HP Inkology

Honorable Mentions:

• AICPA - ThisWayToCPA
• Boeing - From Inspiration to Innovation
• Current Lifestyle Marketing - Glad Black Bag’s Wild Life Campaign
• Simantel - Cat® CT660 Vocational Truck

Digital PR Campaign: 

• PBS - Masterpiece “Downton Abbey, Season 2” Digital Fan Engagement

Honorable Mentions:

• The Clorox Company with Ketchum - Bleach It Away
• Eukanuba - P&G Eukanuba 28 Days Challenge Social Media Campaign
• Everyday Health - Everyday Health’s YouTube Channel Launch
• Inner Circle Labs - Zite From News Reader to News Leader
• MWW - The Warner Sound Captured by Nikon
• Food Network and Text 100 - Food Network’s The Great Food Truck Race

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Digital PR Team of the Year: 

• American Red Cross (co-winner)
• MWW’s Dialogue Digital (co-winner)

Honorable Mentions:

• Fleishman-Hillard
• Kaiser Permanente
• Lantronix
• NBC Entertainment

Email Newsletter: 

• Toy Industry Association - Toy News Tuesday, the Toy Industry Associations Weekly e-Newsletter

Honorable Mentions:

• Bhava Communications - Beyond the Lead Database: Engaging Cloudera’s Community with an Interactive e-Newsletter
• Hunter Public Relations - Hunter PR: The 511
• LEWIS PR US - LEWIS PR Newsletter 2011 – 2012
• Peppercom - Trading in innovation: Peppercom’s Innovation Mill
• UCSF - Pulse of UCSF

Employee Communications Online: 

• Capstrat - Diversified Information Technologies Facebook Group

Honorable Mentions:

• Bacardi Limited - One Bacardi Anniversary Hub: Celebrating 150 Years of Bringing People Together
• Newlink Communications - Digitally Bringing Arcos Dorados Staff to the McDonald’s Worldwide Convention
• Northwestern Memorial Hospital - Connections Online
• Ogilvy PR - State Fund’s Rumor Mill Clearinghouse

Facebook Communications/Uses of Facebook: 

• PepsiCo - Tropicana: 100% Florida OJ Love

Honorable Mentions:

• Cisco Systems - Building Engagement on Cisco’s Corporate Facebook Page
• Esurance - Supporting the Trevor Project
• Integrate PR - Goode Company BBQ
• Marion, Montgomery, Inc. - Direct Energy Social Relaunch
• rbb Public Relations - Team Vlasic
• RF|Binder - al fresco All Natural Milestone Promotion: Generating Buzz for a New Product Using Social Media
• The Ritz Carlton - Let Us Stay With You
• Sprout - Sprout's Hooray for Mother's Day Sweepstakes
• TBWA/Chiat/Day - Nissan & Habitat for Humanity Charity Game
• Weber Shandwick - American Airlines Invites Customers to “Fly for the cure,” Launches virtual Pinkboard to Honor National Breast Cancer Awareness Month

Influencer Communications: 

• GroundFloor Media - Launch of LiveWell Moms Ambassador Program

Honorable Mentions:

• CRT/tanaka - Making Mom Bloggers Carpet Cleaning Converts
• GolinHarris - The Family Arches Community
• MasterCard - MasterCard e-Influencer Campaign
• SHIFT Communications - Influencers Join the Block Party

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Intranet: 

• The Nature Conservancy - CONNECT

Honorable Mentions:

• Bacardi Limited - ONE Bacardi Intranet Connects Employees
• Intellectual Ventures - IVWeb
• Liaison Technologies - How a Nearly Zero-Cost Intranet Unified Nine Offices on Two Continents
• Turk Telecom - TT Intranet – ilettisim
• Weber Shandwick - Social on the Inside: Launch of MyWeberShandwick

Listening Campaign: 

• Cone Communications - The "Freedom of Yes!" - The Launch of Yoplait Lactose Free Yogurt

Honorable Mentions:

• MilkPEP and Weber Shandwick - The Breakfast Project
• Spectrum - The Science of Listening: Using Strategic Communications to Create an Industry Leader

Location-Based Digital Campaign: 

• The Ritz-Carlton - The Ritz-Carlton World Concierge

Honorable Mentions:

• AMD - AMD FX/Guinness Record Project
• Weber Shandwick - McDonald's Kung-Fu Panda II LBS Leveraging Social Media Campaign

Media Relations Campaign: 

• AMD - AMD FX/Guinness Record Project (co-winner)
• Unilever - Suave Professionals® Keratin Infusion™ Launch (co-winner)

Honorable Mentions:

• Inner Circle Labs - The Three Ps: Predicting People’s Patterns
• LEWIS PR - Unisys B2B Infographic Media Placements
• RF|Binder and Akerman Senterfitt - Tweeting with Purpose: Using Twitter as an Extension of Media Outreach

Microsite/Custom Site: 

• AOL - AOL's Homepage for Heroes

Honorable Mentions:

• Boeing - From Inspiration to Innovation
• High Road Communications - Sun Life Financial: BrighterLife.ca
• Ingersoll Rand - ShopIR.com Launch
• The Nature Conservancy - Picnic for the Planet - Earth Day 2012
• NBC Entertainment - For Your Emmy Consideration
• Raytheon - Rocking Content & Responsive Design = Raytheon at the 2012 Farnborough International Airshow

Mobile Initiatives: 

• American Cancer Society - QuitBuddy Campaign with Mobile Engagement for Smoking Cessation & Lung Cancer Awareness, February 2012 (co-winner)
• Vodafone and Plasenta - VODAFONE Farmer Club: Vodafone Reaps What It Sows (co-winner)

Honorable Mentions:

• Accenture - Accenture iPhone app
• DC Interactive Group - Sherman Health ICE App
• Kanyon Shopping Center - Kanyonline
• NBC Entertainment - For Your Emmy Consideration
• TTNET - Tivibu Home Controller

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Most Engaged/Online Community: 

• CRT/tanaka - Vibrant Rioja Social Media Program

Honorable Mentions:

• The Clorox Company with Ketchum - Bleach It Away
• GolinHarris/McDonald's - The Family Arches Community
• Unilever - Clear Scalp and Hair Therapy
• Vodafone and Plasenta - VODAFONE FreeZone: “Live Young, Live Free”

New Digital Service/Product: 

• HORN - Dyle, Live Mobile TV

Honorable Mentions:

• Cone Communications - The Embeddable Mini-Microsite: An Innovation in Blogger Engagement
• Ground Floor Media - Online War Room™: Securely Simulating Online Conversations and Crises
• SocialChorus - Influencer Relationship Marketing Software Platform

New Site: 

• APCO Worldwide - Shot@Life Campaign

Honorable Mentions:

• American Automobile Association - Safety Knows No Age: Helping Seniors Drive Safer & Longer
• MilkPEP and Weber Shandwick - The Breakfast Project
• National Safe Boating Council - BoatOnCourse.com
• Waggener Edstrom Worldwide - The Shared Learning Collaborative

Online Newsroom: 

• ConranPR - ConranPR Digital Newsroom

Honorable Mentions:

• Bally Technologies - Bally Online Newsroom
• Cisco Systems - The Network: Cisco's Technology News Site
• Fleishman-Hillard - Designing, Building and Managing AT&T's Best In Class News Hub
• Hilton Hotels & Resorts with Covalent Logic - Hilton Global Media Center Relaunch/Redesign
• MWW - Nikon Online Press Room
• Procter & Gamble - P&G Online Newsroom

PR Firm of the Year: Digital: 

• Weber Shandwick

Honorable Mentions:

• Affect
• Fleishman-Hillard
• HORN
• Integrate Public Relations
• MWW
• Porter Novelli

Public Affairs Campaign: 

• International Franchise Association - Operation Enduring Opportunity

Honorable Mentions:

• APCO Worldwide - Shot@Life Campaign
• Property Casualty Insurers Association of America - Put the Brakes on Accident Fraud
• Southwest Airlines - Free Hobby Campaign

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Redesign/Relaunch of Site: 

• National Council on Crime and Delinquency - NCCD Website Redesign

Honorable Mentions:

• Charles Schwab - What I’ve Heard
• Experian Hitwise - The New Hitwise
• KB Home - The Reimagined KBHome.com
• Spectrum - Relaunching the Online Face of a Global Leader in Oleochemicals Production

SEO: 

• CRT/tanaka - Sweetening SEO for the Federation of Quebec Maple Syrup Producers’ Website

Honorable Mentions:

• Cuyahoga Community College - Optimizing Education: SEO for 120 Programs
• DMC Harper University Hospital - DMC Harper Bariatric Medicine Institute: Journey to a Healthy Life
• Great Plains Communications - SEO Campaign: www.gpcom.com
• LexisNexis® Web Visibility Solutions - Atlanta, Georgia DUI Attorneys: The Chestney Law Firm

Social Networking Campaign: 

• The Clorox Company with Ketchum - If Mom Had Three Minutes (co-winner)
• rbb Public Relations - Team Vlasic (co-winner)

Honorable Mentions:

• HORN - Tech the Halls
• MilkPEP and Weber Shandwick - The Breakfast Project
• Ogilvy PR Australia - Kleenex Cottonelle: Pin to Make a Difference
• Porter Novelli - Ben's Beginners Cooking Contest
• Quinn & Co - Affinia Hotels
• Waggener Edstrom Worldwide - Tweet-A-Beer: Turning virtual contacts into personal connections, one frosty mug at a time

Twitter Communications: 

• Waggener Edstrom Worldwide - Tweet-a-Beer: Turning virtual contacts into personal connections, one frosty mug at a time

Honorable Mentions:

• AMD - AMD FX/Guinness Record Project
• American Airlines and Weber Shandwick - 30 Deals in 30 Days: American Airlines' AAdvantage Program Celebrates 30 Years with a Tweet
• Cisco Systems - @CiscoSystems: Cisco's Corporate Twitter Handle
• MilkPEP and Weber Shandwick - The Breakfast Project
• NYC & Company - Global Twitter Communications Launch
• U.S. Department of Labor - Equal Pay Twitter Chat

SEO: 

• CRT/tanaka - Sweetening SEO for the Federation of Quebec Maple Syrup Producers’ Website

Honorable Mentions:

• Cuyahoga Community College - Optimizing Education: SEO for 120 Programs
• DMC Harper University Hospital - DMC Harper Bariatric Medicine Institute: Journey to a Healthy Life
• Great Plains Communications - SEO Campaign: www.gpcom.com
• LexisNexis® Web Visibility Solutions - Atlanta, Georgia DUI Attorneys: The Chestney Law Firm

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Social Networking Campaign: 

• The Clorox Company with Ketchum - If Mom Had Three Minutes (co-winner)
• rbb Public Relations - Team Vlasic (co-winner)

Honorable Mentions:

• HORN - Tech the Halls
• MilkPEP and Weber Shandwick - The Breakfast Project
• Ogilvy PR Australia - Kleenex Cottonelle: Pin to Make a Difference
• Porter Novelli - Ben's Beginners Cooking Contest
• Quinn & Co - Affinia Hotels
• Waggener Edstrom Worldwide - Tweet-A-Beer: Turning virtual contacts into personal connections, one frosty mug at a time

Twitter Communications: 

• Waggener Edstrom Worldwide - Tweet-a-Beer: Turning virtual contacts into personal connections, one frosty mug at a time

Honorable Mentions:

• AMD - AMD FX/Guinness Record Project
• American Airlines and Weber Shandwick - 30 Deals in 30 Days: American Airlines' AAdvantage Program Celebrates 30 Years with a Tweet
• Cisco Systems - @CiscoSystems: Cisco's Corporate Twitter Handle
• MilkPEP and Weber Shandwick - The Breakfast Project
• NYC & Company - Global Twitter Communications Launch
• U.S. Department of Labor - Equal Pay Twitter Chat

Video: 

• Coca-Cola Company - Coca-Cola Happiness Machine for Couples

Honorable Mentions:

• Boeing - From Inspiration to Innovation
• CIT Group - CIT Executive Insights Video Series
• Everyday Health - Everyday Health's YouTube Channel Launch
• Fleishman-Hillard - AT&T YHM: An Inspiring Journey To Better Health
• Lockheed Martin - MFC Chat
• Northwestern Memorial Hospital - You Make it Possible
• Vivid Ascent - Chicago Auto Show Webisodes

Viral Campaign: 

• Marina Maher Communications - Head & Shoulders' Mane Man Delivers Legendary Results by Scaring "Guy's Guys" All Over the World

Honorable Mentions:

• AMD - AMD FX/Guinness Record Project
• GolinHarris/McDonald's - Introducing Chicken McBites: Bite-Sized Enjoyment
• Mohegan Sun - Mohegan Sun's Shine 360°

WOW! Campaign: 

• BWK New York - A F***ing Great PR Launch on a Shoestring Budget (co-winner)
• Linhart Public Relations and Vermilion Design + Interactive - Rudi’s Organic Bakery: “Let’s Doodle Lunch” Campaign (co-winner)

Honorable Mentions:

• American Red Cross - Giving a Virtual Hug: American Red Cross and Dell Launch Digital Operations Center
• HORN - Tech the Halls: HORN Turns Reporters Into RockStars
• Kaiser Permanente - Every Body Walk!
• Vodafone and Plasenta - VODAFONE Farmer Club: Vodafone Reaps What It Shows

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Platinum PR Winners/Honorable Mentions

(Read about the winners)

Small PR Firm of the Year: 

• Henson Consulting
• InkHouse Media + Marketing

Honorable Mentions:

• Airfoil Public Relations
• HORN
• InkHouse Media + Marketing
• Schnake Turnbo Frank | PR
• Walker Sands Communications

Midsize PR Firm of the Year: 

• Cone Communications
• Makovsky + Company

Honorable Mentions:

• Coyne Public Relations
• MWW
• Peppercom
• PMKBNC

Large PR Firm of the Year: 

• Ogilvy Public Relations
• Weber Shandwick

Honorable Mentions:

• Cohn & Wolfe
• GolinHarris
• Ketchum
• Waggener Edstrom Worldwide

Anniversary: 

• Henson Consulting - Henson Consulting Perfectly Plates Lettuce Entertain You 40th Anniversary

Honorable Mentions:

• Axiom Marketing Communications with The Village Company – Mr. Bubble’s 50th Birthday Bash
• Hill+Knowlton Strategies – Tenet Care Fund Birthday Celebration
• The Marcus Group - Forty for Goodness Sake
• Qorvis Communications, LLC – Operation HOPE 20th Anniversary Opportunity Bus Tour from Chaos to Community
• San Francisco Symphony Centennial Celebration

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Annual Report: 

• Entergy Corp. - Entergy Corporation's Low-Income Customer Progress Report
• NYU Langone Medical Center - 365 Days of Excellence: 2012 Annual Report

Honorable Mentions:

• AICPA - Change. Vision. Opportunity.
• American Red Cross - Down the Street, Across the Country, Around the World
• Baylor Health Care System - 2011 Report to the Community: Innovation for Each Patient's Sake
• Charles Schwab Corp. – What I’ve Heard
• Dresser-Rand with Eric Mower + Associates – Operation Excellence
• Golden Gate National Parks Conservancy - 2011 Report to the Community
• The Port Authority of New York & New Jersey - Aviation Highlights 2010
• UT Southwestern Medical Center - 2011 Southwestern Medicine
• Weber Shandwick - The Yawkey Foundations 2011 Grants Report

Blog: 

• Apriso Corp. - Building Thought Leadership for a “Manufacturing Transformation”

Honorable Mentions:

• Cone Communications – What Do You Stand For?
• Edelman – HP's 367 Addison Avenue Blog: The Ultimate Online Resource for SMB Success
• ESPN - ESPNFrontRow.com, ESPN's public facing corporate blog
• Makovsky + Company - Pennies for Your Thoughts: Driving Growth and Reputation Through "My Three Cents"
• Peppercom – Steve Cody's RepMan
• Scholastic Inc. – On Our Minds @Scholastic

Branding: 

• Hanna Lee Communications - Campari's "Year of the Negroni"

Honorable Mentions:

• Catholic Charities Brooklyn and Queens - I'm for Brooklyn and Queens
• Edelman - Pantone Color of the Year: Making a Brand Synonymous with Color
• Fresenius Kabi/APP Pharmaceuticals - Stand Tall
• General Motors Corp. with Weber Shandwick - Closing the Perception Gap: Compelling Content Helps Drive More Consumers to GM’s Revamped Vehicles
• Ketchum - DoubleTree by Hilton Cookie CAREavan Across America
• McDonald’s USA and GolinHarris - National Hiring Day: I Love My McJob
• Redbox: The Entertainment Destination
• RF|Binder - Dunkin’ Donuts: America Runs on Dunkin’, Dunkin’ Donuts Runs on PR

Cause-Related Marketing: 

• Bristol-Myers Squibb - Turning the HIV Fight into a Movement

Honorable Mentions:

• The Mosaic Company - Home Runs for Food
• The Clorox Company - Power A Bright Future
• Cooney/Waters Group - Voices of Meningitis: Urging Moms to Vaccinate their Preteens and Teens
• Esurance - The Trevor Project
• Exponent PR - Caribou Coffee Brews Hope for a Cure
• Hunter Public Relations - Drops of Good: The Maxwell House Community Project
• MSLGROUP Americas - Pepto-Bismol Throws a Feast for All
• Porter Novelli Melbourne and Alzheimer’s Australia - Fight Dementia
• Samsung Electronics America with Weber Shandwick - Solve for Tomorrow
• Tide with DeVries Public Relations - Tide Loads of Hope Spreads to Help Haiti

Community Relations: 

• Massachusetts Mutual Life Insurance Company - MassMutual's Tornado Relief Efforts

Honorable Mentions:

• Cooper City Utilities – You Win: We All Win
• Davies – Bridging to a Sustainable Future
• Hart – Republic Services Transition Campaign
• Henry Schein Cares - American Dental Association’s Give Kids a Smile Program
• InkHouse Media + Marketing and Raytheon Company – 2011 Raytheon Pi Day
• Integrate Public Relations - Care2Spin benefitting Easter Seals Greater Houston
• Lockheed Martin IS&GS - STOP. THINK. CONNECT. Lockheed Martin Cyber Security Awareness Month
• Marmillion + Company – Blue Ribbon Resilient Communities for a Resilient Gulf Coast
• Minnesota Pork with Weber Shandwick – Oink Outings: A Passion for Pork, From Farm to Fork
• Philips Electronics North America Corp. – Philips Cares Employee Volunteerism Program
• U.S. Army with Weber Shandwick – Building an Army of Advocates

Crisis Management: 

• Massachusetts Mutual Life Insurance Company - MassMutual's Tornado Relief Efforts

Honorable Mentions:

• 2K Sports - NBA 2K12
• Community Partnership of Southern Arizona - When Fear Ruled the Headlines: Crisis Response to the January 8, 2011 Tucson Shootings
• Dominion Resources – Hurricane Irene
• ESPN - ESPN "Linsanity" Headline
• Heineken USA - Beer Recall: Creating a Successful International Communications Brew
• JPA - Major Healthcare Association’s Response to Investigative Series
• MWW - Flight Plan for the Future: JetBlue Preserves Its Direct Relationship with Pilots
• Ogilvy Public Relations - Fighting Fire with Fire: Resetting the Media Dialogue for Mexico

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Employee Relations: 

• MWW - Flight Plan for the Future: JetBlue Preserves Its Direct Relationship With Pilots

Honorable Mentions:

• American Airlines with Weber Shandwick - Making Bold Moves: American Airlines Makes Biggest Aircraft Order in History
• Bacardi Limited - Engaging Employees in Celebrating 150 Years of Bringing People Together
• Brigham and Women’s Hospital - The Brigham Way 2011
• Latham & Watkins LLP – Start Well
• NextEra Energy - Reversing an Alarming Safety Trend
• Philips Electronics North America Corp. - We are Philips
• Syngenta – Growing Stronger Together: How the Internal Communications Team Shaped "One Syngenta"
• Dell and WPP Team Dell - Dell's "The Power to Do More" Campaign Launch

Event Marketing: 

• RF|Binder and Malaysia External Trade Development Corp. (MATRADE) - Malaysia Kitchen for the World 2011

Honorable Mentions:

• AICPA - 2011 AICPA Accounting Competition
• Avocados from Mexico and CRT/tanaka - Avocado Takedown: No Guacamole Allowed
• Grow Marketing - Levi's Mirror, Mirror....What's My Curve ID?
• Humana - 2011 AEP Campaign
• Ketchum - DoubleTree by Hilton Cookie CAREavan Across America
• MWW - Bowling Industry Rolls a Strike: U.S. Open Comes to Cowboys Stadium
• PepsiCo with Weber Shandwick – PepsiCo Imagines the Future of Digital at SXSW 2012
• Qorvis Communications, LLC – Horatio Alger Special Concert to Promote Awareness in PA

External Publications: 

• Ogilvy PR with Merck Pharmaceuticals - Healthy Beginnings for Babies

Honorable Mentions:

• The Axis Agency - Culture Magazine
• Davies - Telling a Powerful Story
• Hitachi America, Ltd. - Hitachi North America Group Company Brochure
• The Mosaic Company – Sustainability Report
• Novartis Consumer Health - Turbo and Scott
• U.S. Postal Service – Postal Facts 2011
• UT Southwestern Medical Center - 2011 Southwestern Medicine

Facebook Campaign: 

• American Airlines with Weber Shandwick - Mystery Miles: More Than 230,000 Take Flight on Facebook With the AAdvantage Program

Honorable Mentions:

• Anaheim/Orange County Visitor & Convention Bureau – Share Our Sunshine
• Integrated MarketingWorks – The Avocados from Mexico “Wake Up a Winner” promotion
• Disney Consumer Products - Disney Baby
• Essilor of America with Weber Shandwick – Combatting the Enemies of Clear Vision with Captain Crizal
• Foundation for Eye Health Awareness with Weber Shandwick - Make a Spectacle of Yourself with Think About Your Eyes
• MSLGROUP Americas - Pepto-Bismol Throws a Feast for All
• RF|Binder and Talenti Gelato e Sorbetto - Share the Love
• Wisconsin Department of Tourism - Travel Wisconsin's Summer Fun Report

Financial/Investor Relations: 

• SHIFT Communications - Appirio’s $60m PR Campaign

Honorable Mentions:

• CA Technologies - Enhanced Capital Allocation Program
• CCG Investor Relations Strategic Communications - Clear Media Ltd. and CCG Investor Relations: We Can See Clearly Now - A Fast Growing Outdoor Advertising Company Builds a Strong Wall Street Following
• IndoPacific Edelman - ABM Investama IPO Communication Program
• S2Publicom - Arcos Dorados IPO
• Strategic Public Relations Group – Melco Crown Entertainment Hong Kong Primary Dual Listing

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Global PR Campaign: 

• Walt Disney Studios Motion Pictures - Disney's The Muppets Global Publicity

Honorable Mentions:

• Bacardi Limited - Celebrating 150 Years of Bringing People Together
• Bayer AG – Global Introduction of the LIFE Corporate Values at Bayer
• Financial Times – Launch of FT Mobile Web App
• Hilton Hotels & Resorts - Announcing an Authentic Experience for Chinese Travelers
• IEEE with Weber Shandwick - Raising IEEE's Profile from São Paolo to Shanghai
• Weber Shandwick - Mobil 1 Car Swap

Green PR: 

• NASCAR - NASCAR Green

Honorable Mentions:

• APRA Porter Novelli – My Green City 2011
• Diageo PLC – Glass is Good
• MWW - MWW: Making MWW Matter More
• O'Malley Hansen Communications - HanesBrands Uses Green for Good in Latin America
• Türk Telecom – Environment Friendly Communications Campaign
• The Walt Disney Company - Disney Kids and Nature Celebration

Influencer Communications: 

• RF|Binder and Band-Aid Brand – Band-Aid Brand Rescues Fashion Emergencies

Honorable Mentions:

• APCO Worldwide Washington, D.C. – Stop Air Tax Now
• Doral Bank - Women of Success (Mujeres d Exito)
• GolinHarris - McDonald’s Influencer Communications Plan/Building Brand Trust
• Mom Central Consulting – Whirlpool Test-Drive Campaign
• Edelman Frankfurt - How to couple David and Goliath: The Novartis midwife project
• Porter Novelli – The Laughing Cow Community Leaders
• Rogers & Cowan – Jenny Packham for Gossip Girl
• SHIFT Communications - Influencers Join the Block Party
• WALK PR - Your Photo. Your Right.

Internal Publication: 

• Kaiser Permanente - The Source: The Newsletter for Procurement and Supply

Honorable Mentions:

• Bally Technologies – Your Voice
• Disney Interactive - Disney Interactive Energizes Employee Community Via "Interface" and "Portal" News Channels
• Maryland Dept. of Business & Economic Development - myDBED
• The Mosaic Company - Grow Magazine
• MWW - 2012 Corporate Citizenship Report: Promise and Practice
• Pratt Institute - Prattfolio Magazine: 125th Anniversary Commemorative Issue
• Southwest Airlines - Southwest Airlines' LUVLines: Communicating to 43,000 Employees in more than 70 locations nationwide

Marketing Communications: 

• AICPA - ThisWaytoCPA

Honorable Mentions:

• Adobe Systems – Adobe Launches Creative Cloud and Sparks a Corporate Brand Transformation
• Baptist Health South Florida – South Florida Meets the New West Kendall Baptist Hospital
• Downy with DeVries Public Relations - Downy Puts Mike in the Window for Clean Sheet Week
• Exponent PR - Novartis Uncovers the Dirty Truth about Fleas
• InterContinental Hotels Group – IHG's Check It Free Promotion
• The Reading Hospital and Medical Center - HeartSAFE Berks County
• School of Journalism and Mass Communications, University Of South Carolina - The Great Weiner War of 2011, Lulu's Hot Dogs

Media Event: 

• Ogilvy PR with National Heart, Lung and Blood Institute - The Heart Truth Red Dress Collection 2012
• Waggener Edstrom Worldwide – Microsoft Office 365: Launching collaboration for everyone from the smallest businesses to the largest

Honorable Mentions:

• Chandler Chicco Agency on behalf of Sanofi US - Get Back In Rhythm
• GolinHarris for Nintendo of America - Nintendo Drives Mario Kart 7 to a New Dimension
• MSLGROUP Americas - Prilosec OTC & Larry The Cable Guy Coach Football Fans on "A Better Way to Tailgate"
• Red Agency - Foodbank Australia: Bridge the Hunger Divide
• Weber Shandwick - Mobil 1 Car Swap
• Powell Tate - Highlighting Weight Watchers as a Leader and Partner in Public Policy Conversations on Reversing the Obesity Epidemic

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Media Relations: 

• General Motors Corp. with Weber Shandwick -Closing the Perception Gap: Compelling Content Helps Drive More Consumers to GM's Revamped Vehicles
• GolinHarris for Nintendo of America - PR Barks Up the Right Tree by Naming Uggie as Nintendo's First Spokesdog

Honorable Mentions:

• Hill+Knowlton Strategies – Tracking health reform all the way to the Supreme Court
• Makovsky + Company – Launching a New Category in Vision Technology and Building a National Sales Network
• McDonald’s USA and GolinHarris – McDonald’s Commitments to Improved Nutrition Choices
• MWW - Re-Shaping Zumba's Image from Dance Workout Phenomenon to Global Multimedia Giant
• National Restaurant Association - Kids LiveWell
• NBC Entertainment – Smash
• Ogilvy PR with Blurb - Bringing Your Story to Life
• Samsung Telecommunications America - Samsung Mobile Blows Away Tablet Competition with Launch of the Galaxy Tab 10.1
• Symantec Corp. and Connect Marketing - Symantec Honey Stick Project
• The Venetian Resort-Hotel-Casino - The Venetian and The Palazzo Las Vegas Announce First-Ever Winter in Venice Holiday Celebration

Multicultural: 

• Hilton Hotels & Resort - Announcing an Authentic Experience For Chinese Travelers

Honorable Mentions:

• Bristol-Myers Squibb - Turning the HIV Fight into a Movement
• Cigna – Haitian Creole Triangular Postcard
• Euro RSCG Worldwide PR with Transitions Optical, Inc. – Creating Cultural Connections to Reinforce Eye Health Leadership
• Flowers Communications Group - MillerCoors Urban Entrepreneurs Series
• Ogilvy PR with National Heart, Lung & Blood Institute – The Heart Truth
• Ogilvy PR with National Kidney Disease Education Program - Kidney Sundays Helps African Americans Understand their Risk for Kidney Disease
• Porter Novelli – SOYJOY: "Yo SOY" Hispanic Campaign
• Time Warner Cable – Hispanic Heritage Month Campaign - El Reto Fast Five

Online Communication: 

• Cohn & Wolfe with Valvoline - Guaranteeing a New Era in Polling: Valvoline & SportingNews.com Team to Empower Fans

Honorable Mentions:

• Ames Scullin O'Haire - Piedmont Healthcare Launches HealthWatchMD
• County of Los Angeles, Chief Executive Office - LA County Goes Digital With Annual Report
• IEEE with Weber Shandwick - Digital Storytelling to Advance IEEE's Technology Leadership at CES
• Indianapolis Airport Authority - Maximizing IND's "front door to the city" during Super Bowl XLVI
• InkHouse Media + Marketing – InkHouse for Zmags: Meet the Connected Consumer
• Marina Maher Communications – Robitussin 100,000 Simple Acts of Relief Sweepstakes and Last Names Giveaway
• Porter Novelli - SOYJOY: "Yo SOY" Hispanic Campaign
• rbb Public Relations with AlphaStaff - Superheroes of HR

Online Press Room/Media Center: 

• Rotary International Media Center Powered by Synaptic Digital

Honorable Mentions:

• AICPA - AICPA Press Center Redesign
• Bally Technologies - Bally Online Newsroom
• Cisco Systems – The Network: Cisco's Technology News Site
• Diamond Public Relations – Online Media Resource Center
• NASCAR Integrated Marketing Communications - NASCARMedia.com

Podcast and/or Videocast: 

• American Chemical Society - Bytesize Science

Honorable Mentions:

• Carmichael Lynch Spong with WebmasterRadio.FM - Untying the Purse Strings of America’s Most Powerful Consumer
• Dixon Schwabl and Greater Rochester Enterprise - Eyes On The Future Radio Show
• National Shooting Sports Foundation - NSSF’s Shooting Sportscast
• Scholastic Inc. - Coming to America: Ellis Island - A Virtual Field Trip
• Strategic Public Relations Group – SouthGobi Resources Ltd - Global live webcast of financial results presentation

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PR on a Shoestring: 

• American Academy of Ophthalmology - Want Scary Eyes? The Dangers of Non-Prescription Decorative Contact Lenses
• Porter Novelli – SOY JOY: "Yo SOY" Hispanic Campaign

Honorable Mentions:

• American Red Cross - Save-a-Life Saturday
• Disney Consumer Products - Disney Introduces AppMATes Mobile Application Toys
• Edelman - Pantone Color of the Year: Making a Brand Synonymous with Color
• Fleishman-Hillard Kansas City - Talking Sex Together (TxT): Going Mobile with Sex Ed and Teen Pregnancy Prevention
• Formula - Native Union POP Phones Launch
• National Restaurant Association - Kids LiveWell
• Ogilvy Public Relations - The Guinness Storehouse: The Friendliest Place on Earth for St. Patrick's Day
• Osborn Barr - 2011 Monsanto America's Farmers Mom of the Year Contest
• Qorvis Communications, LLC - Operation HOPE 20th Anniversary Opportunity Bus Tour: From Chaos to Community
• Reading Is Fundamental - Book People Unite
• Red Agency - Foodbank Australia: Bridge the Hunger Divide

Press Release: 

• Southwest Airlines - Southwest Airlines Introduces New Era of Customer Comfort and Sustainability with Evolution of Cabin Interior Design

Honorable Mentions:

• Bally Technologies – U.S. Marine Wins $2.9 Million on Bally Slot Machine
• Domino’s Pizza – New Domino’s Chicken & Bacon Carbonara Artisan Pizza & “No” Campaign
• Howard Johnson International - Howard Johnson’s Don Draper Promotion
• Reading Is Fundamental - Book People Unite

Pro Bono: 

• three on behalf of the Georgia Dental Association - Georgia Mission of Mercy Communications Plan
• Turner Broadcasting Broadcasting and Greenwich Hospital – 2011 Under the Stars Gala

Honorable Mentions:

• Hart - Summer Food Program on behalf of ProMedica
• KC Projects LLC - Shelby Humane Society
• The Marcus Group – Little Kids Rock
• Red Agency - Foodbank Australia: Bridge the Hunger Divide
• Turkcell - Turkey’s Money-Box for Van

Product Launch: 

• Cone Communications - My Underwear is Cooler Than Yours: Jockey Launches Staycool Collection

Honorable Mentions:

• American Girl, LLC with Weber Shandwick - The Music of American Girl: Partnering in Perfect Harmony
• Coburn Communication - SOMEDAY By Justin Bieber Fragrance Launch
• Cohn & Wolfe with Valvoline - Valvoline NextGen: Launching a "Green" Motor Oil without Making Influencers See Red
• Impress Labs - Deca Technologies Launch
• Hellerman Baretz Communications - 7,000 to 1: Holwell Shuster & Goldberg New Law Firm Launch
• Hill+Knowlton Strategies - The Force is Strong with "Star Wars: The Complete Saga" on Blu-ray
• Sprint and Stanton Communications - Taking Mobility to a Whole New Dimension
• The Venetian Resort-Hotel-Casino - The Venetian and The Palazzo Las Vegas Announce First-Ever Winter in Venice Holiday Celebration

PSA: 

• Chamberlain Healthcare Public Relations - Kids Kicking Cancer PSA Campaign & Breath Break App Launch

Honorable Mentions:

• AICPA - Feed the Pig
• American Academy of Ophthalmology - Want Scary Eyes? The Dangers of Non-Prescription Decorative Contact Lenses
• American Beverage Institute – Negligent Driving
• PR Newswire Association LLC & Feinstein Kean Healthcare - Choose You Over the Flu: Public Service Announcement for Families Fighting Flu
• Rx Mosaic Health - Check Out Your Gout
• Ogilvy PR with U.S. Department of Veterans Affairs - Faces of TBI

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Public Affairs: 

• Nyhus Communications - Washington United For Marriage Launch

Honorable Mentions:

• Arizona State University - Tempe Coalition’s 21 or Too Young Campaign
• Entertainment Software Association with Weber Shandwick - Protecting the First Amendment in a New Era of Communications Media
• FTI Consulting - Allstate/National Journal Heartland Monitor Poll
• Hill+Knowlton Strategies - American Action Forum Elevates Expert Voices on Affordable Care Act During Historic Supreme Court Oral Arguments
• Illinois Tollway - Move Illinois: The Illinois Tollway Driving the Future
• Ogilvy Public Relations Worldwide Taipei - Taiwan, Rice Up!
• Powell Tate/Weber Shandwick - Keeping the Promise: Advancing the Artificial Pancreas for the Millions of Americans with Type 1 Diabetes
• Rusnano - Nanotechnology Public Awareness Program for Russia
• Stratacomm and UNICA - A Sweeter Alternative: Ending the Tariff on Sugarcane Ethanol
• Waters Corp. and GolinHarris - Building a Global Network of Partnerships to Improve Food Safety
• Weber Shandwick - Communications for Democracy: Supporting Nigeria's Elections

Re-Branding/Re-Positioning: 

• MWW - Remaking Jimmy Dean from a Sausage Brand into a Breakfast Brand
• Ogilvy Public Relations - Taking Ford Further

Honorable Mentions:

• ComBlu - Repositioning an Iconic Brand: Encyclopaedia Britannica
• Cone Communications – Fiber One Great Taste Campaign
• General Motors Corp. with Weber Shandwick - Closing the Perception Gap: Compelling Content Helps Drive More Consumers to GM's Revamped Vehicles
• Grow Marketing - Dockers “Are You an Alpha Fan?”
• Intuit - Establishing Intuit as an Innovative Growth Company
• Newlink Communications – Barrick: Turning a Complex Crisis into Gold in the Dominican Republic
• Siemens Corporation with Weber Shandwick - Cities as Customers: Branding Siemens as Today’s Go-To City Expert

Research & Measurement: 

• PRIME Research – Changing Behavior Through PR: Earned Media Boosts Campaign Effectiveness During Medicare Open Enrollment

Honorable Mentions:

• Allstate Insurance Company – Strategic Reputation Management
• The Mosaic Company – "I Am Mosaic" Campaign
• Determinus (part of the Chandler Chicco Companies) – The STOP Obesity Alliance
• Siemens Corporation with Weber Shandwick – Cities as Customers: Branding Siemens as Today's Go-To City Expert

Satellite Media Tour: 

• RF|Binder and McGraw-Hill Education - Tablets and Devices: An Educational Frontier

Honorable Mentions:

• American Red Cross – American Red Cross Remembers Haiti: Years One and Two
• GolinHarris - Breathe Right’s Breathe Better. Sleep Better. Challenge
• Macy’s - Celebrity Chef Rick Bayless Brings "The Macy's Culinary Council Thanksgiving & Holiday Cookbook" to Life During SMT
• MilkPEP with Weber Shandwick – REFUEL: got chocolate milk? Campaign: "my After"
• Rx Mosaic Health - Check Out Your Gout

Social Media: 

• The Clorox Company - Check-in for Check Ups
• Formula - PERT Plus “Hair Wars”

Honorable Mentions:

• American Academy of Ophthalmology - Want Scary Eyes? The Dangers of Non-Prescription Decorative Contact Lenses
• Conagra Foods with Edelman Digital - Slim Jim Online Community Management
• CRT/tanaka - “Like Bissell, Love Pets: A Facebook Campaign to Help Pets Find Forever Homes”
• Fuse LLC – Gatorade’s Go All Day Sessions
• HORN - Tech the Halls: HORN Turns Reporters into Rockstars
• Major League Baseball - MLB Fan Cave
• McDonald’s USA and GolinHarris - Introducing Chicken McBites: Bite-Sized Enjoyment
• Porter Novelli - HP hosts “Inkology at Home: Ink Challenge”
• Porter Novelli - SOYJOY: “Yo SOY” Hispanic Campaign
• Red Agency – Mortein: Kill or Save Louie the Fly

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Speeches: 

• U.S. Postal Service – Purple Heart with Ribbon Forever Stamp Dedication

Honorable Mentions:

• American Osteopathic Association – “Thinking Osteopathically”
• Cars.com – Best of 2011 Welcome Speech
• The Mosaic Company - University of Tampa Fellows Forum Speech
• Office Depot Foundation – “Leadership Strategies for Nonprofit Organizations”
• Pacific Gas and Electric Company – Bay Area Council California Outlook Conference Speech

Trade Show/Event PR: 

• Hill+Knowlton Strategies - Ford Motor Company at CES 2012: We are a Technology Company

Honorable Mentions:

• Bell Helicopter - Bell 525 Relentless Product Launch
• Disney Consumer Products - Cars 2 Revs Up American International Toy Fair
• GolinHarris for Nintendo of America - Nintendo PR Drives Mario Kart 7 to a New Dimension
• International Game Technology - IGT Launches Its Ghostbusters Slots at G2E, Slimes the Competition
• MWW - Jimmy Dean Launches No Kid Hungry Initiative at BlogHer '11
• Toy Industry Association - 109th American International Toy Fair
• UN Foundation, 92Y, Mashable – Social Good Summit

Twitter Campaign: 

• American Airlines with Weber Shandwick - #AAGalaxy: American Airlines Socializes New In-Flight Entertainment Offering with Twitter Hashtag Promotion
• Association of American Railroads - Freight Rail Twitter

Honorable Mentions:

• Arketi Group – 2012 Technology Tweet Tournament
• Disney Consumer Products – Disney Living RT2WIN Sweepstakes Campaign
• Hill+Knowlton Strategies and salesforce.com - Desk.com: Bringing the Social Revolution (And Burritos) To Small Businesses
• McDonald’s USA and GolinHarris – Perfect Pair: Frozen Strawberry Lemonade
• RF|Binder and Scharffen Berger Chocolate Maker - Scharffen Berger Daily Retweet Contest
• San Diego Gas & Electric - Pacific Southwest Event
• Waggener Edstrom Worldwide & tenfour – Tweet-A-Beer
• WCG – Hershey’s Cookie Headquarters

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Video Program: 

• Resolute Consulting - Brookfield Zoo: Operation Rhino

Honorable Mentions:

• Counterpart International - Filling Stomachs, Feeding Minds in Senegal
• Disney Consumer Products - Disney*Pixar Cars 2 Toy Fair Video Campaign
• GM Western Region Communications & Weber Shandwick - Chevy Drive N Date Revs Up Speed Dating Like Never Before
• Hunter Public Relations - Hunter PR Presents: “Stuff PR People Say”
• Lockheed Martin Corp. – JAGM "Go In Cool" Whiteboard Video
• Orange County Transportation Authority - OCTA "Catch a Ride on Metrolink" Music Video
• Ogilvy PR with U.S. Department of Veterans Affairs - From Surviving to Thriving
• United States Postal Service Corporate Communications - Systems at Work

Web Site Marketing: 

• Home Front Communications - Freight Rail Works

Honorable Mentions:

• Accenture - Accenture Corporate Website Redesign
• The Ayn Rand Institute – Atlas Shrugged Video Contest
• Bell Helicopter – Bell 525 Relentless Product Launch
• Feinstein Kean Healthcare – Partnering for Positive Action…Sharing Stories from the Frontlines of the ViiV Healthcare Effect
• Moet Hennessy, Hennessy Brand - KAWS x Hennessy Press Release with QR code
• Ogilvy PR - IRS Free File: The "Less Taxing" Way to Prepare and e-File Federal Taxes
• Waggener Edstrom Worldwide – Sasquatch Music Festival

Word of Mouth/Viral: 

• Marina Maher Communications – Head & Shoulders’ Mane Man Delivers Legendary Results by Scaring “Guy’s Guys” All Over the World

Honorable Mentions:

• Buffalo Wild Wings with Fleishman-Hillard – Save our Season
• Dentsu Communications – Siemens Competition in Math, Science & Technology
• Downy with DeVries Public Relations - Downy Puts Mike in the Window for Clean Sheet Week
• Indianapolis Airport Authority – Carmina Burana Flash Mob
• Missouri Department of Conservation – Invasive Species Alert: “ZOMBIES!”
• Wisconsin Department of Tourism - Travel Wisconsin and Pure Michigan Pair Up for Mittengate

WOW! Award: 

• H&R Block / Elasticity - The ’Stache Act, a case study of the greatest mustache campaign in history
• OWS with Workhouse – Occupy Wall Street: The Revolution Will Be Editorialized

Honorable Mentions:

• Downy with DeVries Public Relations – Downy Puts Mike in the Window for Clean Sheet Week
• GM Western Region Communications & Weber Shandwick - Chevy Drive N Date Revs Up Speed Dating Like Never Before
• Hill+Knowlton Strategies – The Force is Strong with “Star Wars: The Complete Saga” on Blu-ray
• Jennie-O Turkey Store - Jennie-O Creates Turkey Burger Converts One Switch at a Time
• Major League Baseball – MLB Fan Cave
• The Venetian Resort-Hotel-Casino - The Venetian and The Palazzo Las Vegas Announce First-Ever Winter in Venice Holiday Celebration

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Nonprofit PR Award Winners/Honorable Mentions

(Read about the winners)

Companies: 

• Alliance for Young Artists & Writers
• AICPA
• Airlines for America
• American Academy of Ophthalmology
• American Academy of Orthopaedic Surgeons 
• American Airlines
• The American Cancer Society 
• American Cleaning Institute
• American College of Cardiology Foundation 
• The American Institute of Architects
• American Institute of Certified Public AccountantsDanya International 
• The American Kidney FundBarefoot Wine
• American Society of Transplantation 
• American Student Assistance
• American Veterinary Medical Association
• APCO Worldwide
• Association of American Railroads
• Audubon
• Breastcancer.org Research News
• BC Association of Optometrists 
• Brownstein Group
• Burson-Marsteller
• Calysto Communications & Public Relations
• The Campaign for Tobacco-Free Kids
• CanCare Inc.
• Cancer Support Community  
• Carnegie Endowment for International Peace 
• Catholic Charities Brooklyn and Queens
• Centers for Disease Control and Prevention
• City of Moore, Okla. and Trifecta Communications LLC
• The Coalition for Pulmonary Fibrosis CPF
• Cold Spring Harbor Laboratory 
• Cone Communications 
• Consumer Electronics Association
• Counterpart International
• Creative Productions
• CropLife America
• Dentsu Communications
• Discovery Education
• Dixon Schwabl
• Duke University: The Fuqua School of Business
• Edelman
• Elmhurst Memorial Healthcare
• EngenderHealth
• The Fahad Al Salem Center for Dialogue
• Finn Partners
• The Foundation for Eye Health Awareness 
• Georgian College
• Global Impact 
• Goodby, Silverstein & Partners
• Goodwill 
• Greater Rochester Enterprise
• Greenwich Hospital 
• The Heinz Awards
• Houston Public Library Foundation
• Hunter Public Relations
• Hyundai Motor America
• IES Abroad
• JKG Group
• Jones Public Affairs
• Kaiser Permanente
• Knowles Science Teaching Foundation
• Launch Advertising
• Legacy 
• The Lifetime Healthcare Companies
• LiveWell Colorado
• The Marcus Group Inc.
• Maxwell House
• Meals On Wheels Association of America
• mGive Foundation 
• The Museum of Mathematics 
• Muslim Association of Puget Sound 
• MWW Group
• National Association of Children’s Hospitals 
• National Drowning Prevention Alliance 
• National Eye Institute
• National Forensic Science Technology Center
• National Hospice and Palliative Care Organization
• The Network for Teaching Entrepreneurship
• Norton Museum of Art
• Nyhus Communications
• NYU Langone Medical Center
• O’Donnell Agency
• Ogilvy Washington
• Office Depot Foundation
• Payton Communications 
• Pentagon Force Protection Agency 
• Population Services International 
• Posterscope USA
• Pratt Institute
• rabble+rouser
• Ragusa Consulting
• The Reading Hospital HeartSAFE Berks County
• Rebuilding Together 
• Robert R. McCormick Foundation
• Roberts Communications Inc.
• R&R Partners Foundation
• Scholastic Inc. 
• Sears
• Sherry Matthews Advocacy Marketing
• Siemens Foundation
• SKDKnickerbocker
• Surfrider Foundation
• Susan G. Komen for the Cure
• Taco Bell Foundation for Teens
• Turner Broadcasting 
• United Nations Foundation
• USA TODAY
• Weber Shandwick
• Weber Shandwick Washington, D.C.
• Western Governors University Indiana

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CSR Award Winners/Honorable Mentions

(Read about the winners)

People: 

• John Brock - Coca-Cola Enterprises
• Zafar Brooks – Hyundai Motor America
• Lewis Fix - Domtar Corporation
• Michael Kempner - MWW Group
• Sonia Sroka - Porter Novelli

CSR A-List

• APCO Worldwide
• Burson-Marsteller
• Carmichael Lynch Spong
• Cone Communications
• Edelman 
• Euro RSCG Worldwide
• MWW Group
• RF|Binder
• Strategic Objectives 
• Waggener Edstrom Worldwide 
• Weber Shandwick

CSR Hall of Fame

• The Body Shop
• Campbell Soup Company
• Deloitte - Greening the Dot
• Timberland

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Companies: 

• Abbott and Partners in Health
• The Allstate Foundation
• Allstate Insurance Company
• AltruHelp 
• American Cancer Society
• American Express
• Amway
• Apartment Investment Management Company
• APCO Worldwide
• Aspire Communications & Marketing Inc.
• Astellas Pharma US, Inc.
• Astro Malaysia Holdings Sdn Bhd (Astro)
• Avon Products Inc. 
• Bank of America  and Hill Holliday
• Baruch College
• The Bateman Group
• Bayer AG
• BCF
• Benjamin Moore
• Best Buy
• BlueCross Blue Shield of Florida
• BlueCross BlueShield of Tennessee
• Blue Practice
• The Body Shop
• Boscobel Marketing Communications
• Bridgestone Americas Inc.
• Brita
• Brown-Forman Corp. 
• Burson-Marsteller
• Carmichael Lynch Spong
• Carlson Wagonlit Travel
• Cartoon Network
• CA Technologies
• Chandler Chicco Agency
• Coca-Cola Enterprises  
• Company 20 Inc.
• Cone Communications
• Consumer Electronics Association
• Crystal Cruises
• CSC 
• CVS Caremark 
• Deloitte
• Discovery Communications
• Domtar 
• Doral Bank
• Dresser-Rand
• Duane Morris
• Edelman
• Elite PR Consultants Beijing Company Ltd.
• Elite PR Group 
• Enermodal Engineering, a member of MMM Group Limited
• Entergy Corporation
• ESPN Inc.
• Euro RSCG Worldwide PR
• FedEx Corporation
• Fenton
• Finn Partners
• Fireman’s Fund Insurance Company 
• First Choice Power
• Fleishman-Hillard
• Fleishman-Hillard San Francisco
• Flextronics 
• The French Will Never Forget (TFWNF)
• Glodow Nead Communications
• GMP PR 
• Grant Thornton LLP
• Habitat for Humanity
• The Hershey Company
• HanesBrands
• Hasbro 
• Hill+Knowlton Strategies
• H.J. Heinz Company
• Honda Manufacturing of Alabama
• Honeywell
• Huntington National Bank
• Hyundai Motor America  
• IBM Corporation
• InkHouse Media + Marketing
• Intel Corporation
• JetBlue Airways
• Jimmy Dean
• JKG Group
• Kaiser Permanente
• Kangaroo Express
• Ketchum 
• Kraft Foods
• LaBreche
• Largemouth Communications 
• L'Oréal USA
• ManpowerGroup
• Mars Inc.
• Meals On Wheels Association of America
• Miami-Dade Expressway Authority 
• Mitchell Communications Group Inc.
• Molson Coors Canada
• Monsanto Company 
• Moroch PR
• MWW Group 
• National Football League
• National Trust for Historic Preservation
• NASCAR Foundation
• North of Nine Communications
• Office Depot Foundation
• Ogilvy Capitol PR
• O’Malley Hansen Communications
• Oracle
• OSRAM SYLVANIA
• Pacific Gas & Electric
• PepsiCo Inc.
• PHILIPS AVENT 
• Philips North America
• Pizza Hut
• PlaNET Finance
• Points of Light Institute
• PricewaterhouseCoopers LLP
• Public Strategies Inc.
• Procter & Gamble
• Raytheon Company
• Rebuilding Together 
• Recyclebank
• RF│Binder 
• R&R Partners 
• Ruder Finn
• SAP
• Sears
• Select Health of South Carolina 
• Sensiblu Foundation
• Silver Spring Networks
• Singer Associates
• Southwest Airlines 
• Sutter Health
• The Taco Bell Foundation for Teens 
• Telemundo Media
• Timberland
• Timken Company
• Toys "R" Us Inc.
• Transitions Optical, Inc.
• TTNET
• Tyco International Ltd.
• Tyson Foods
• Unboundary
• University of Phoenix 
• Urban Zen Foundation
• USANA Health Sciences
• Valley Metro
• Viacom Inc.
• Virginia Beach CVB
• VHA Inc. 
• Vodafone Turkey
• The Walt Disney Company
• WaterStone Bank
• Weber Shandwick
• Weber Shandwick Chicago
• WellPoint Inc
• WorkSafeBC
• WWE
• Yum! Brands 
• Zeno Group Inc.

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