2013 PR People to Watch: Rafael Sangiovanni


Rafael Sangiovanni, Digital and Social Media Strategist, rbb Public Relations

As the world of PR evolves, social PR has taken a front-and-center role, so it certainly helps to have a digital native and jack-of-all-trades like Rafael Sangiovanni on your team. He possesses a rare trifecta of talent for a PR firm with an expanding digital practice: one part journalist, one part marketer, one part tech-head. As rbb’s digital and social media strategist, Sangiovanni is integral to nearly all aspects of executing digital campaigns for the firm’s clients, including launching online initiatives for Mrs. Butterworth’s syrup, Kaplan University and Vlasic pickles, which won a PR News Digital PR Award, and video projects for Duncan Hines and Florida Power & Light.

Having carved a niche in social PR, Sangiovanni has also been called upon to speak at industry events representing rbb. Whether he’s driving a campaign that landed a client’s app in the top 10, managing and writing for rbb’s blog, or spearheading successful Facebook promotions, he always asks the right questions to get to the heart of a project.


Comments Off



Deals of the Week

$150 Off PR News' Social Media Summit

socialmedia201602-180x150Join PR News in Huntington Beach, CA on Feb. 26 for the Social Media Summit, where you'll be immersed in real-world, tactical case studies from brands, nonprofits and agencies and get takeaways in pulling and analyzing social media data; emerging social platforms and apps and so much more. 

Use code “150” at checkout to save $150 o the regular rate.

$50 off the CSR & Green PR Guidebook

csr_vol7_print_digital-thumbPR News’ CSR & Green PR Guidebook, Vol. 7 captures best practices in communicating the positive relationships that organizations are building with their communities of interest. This six-chapter guidebook connects the dots between the effective communication of positive social contributions and corresponding improvements in bottom lines.

Use code “50off” at checkout.

Save $100 on a PR News Subscription

cover5.18

 

Let PR News become your weekly, go-to resource for the latest PR trends, case studies and tip sheets. Topics covered include visual storytelling, social media, measurement, crisis management and media relations.

Use code “SUBDEAL” at checkout.

Comments are closed.