2013 PR People to Watch: Mallory Perkins

Mallory Perkins, Social Media Analyst, The Coca-Cola Company

In just five years, Mallory Perkins has pursued her passion for digital communications and is currently part of the digital communications and public affairs team at The Coca-Cola Company as its social media analyst. In this role she looks for and secures growth opportunities in the digital space; driving and managing the content strategy for the company’s global social media channels and the newly launched corporate blog, Coca-Cola Unbottled, which receives 10,000+ readers a month.

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About Caysey Welton

Caysey Welton is Associate Editor at PR News and Folio: Magazine. He spent more than a decade as a chef and restaurant professional before switching tracks to pursue his passion for media and communications. Caysey has a deep interest in converging media landscapes and ecosystem disruptors, public relations and crisis communications. He holds a BS in Media, Culture and Communications from New York University.

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