2010 15-to-Watch (Corporate/Nonprofit): Andrea Boyle


Andrea Boyle

National Media Relations Coordinator, University of Delaware

Armed with a can-do attitude and constant professionalism, Andrea Boyle has expanded the scope of the University of Delaware’s media relations during her two years of service. When a large chunk broke off of Greenland glacier and a UD professor broke the news, Boyle quickly secured AP’s attention, resulting in coverage all over the world. She also scored a CNN extended interview with Wolf Blitzer for two alumni speaking on campus this past spring, and handled all the media coverage during the largest property purchase at the Newark campus in the history of the university. — Bill Miltenberg

Typical Day: “Envision a smiling woman bouncing on a trampoline while juggling and you have a picture of my average day. Daily tasks include interviewing professors, building relationships with reporters, shooting video, researching reporters, crafting targeted e-mail pitches, writing news stories for the university’s Web site, monitoring media hits and tweeting. And, of course, there’s almost no day that goes by without a call from a member of the media—and when it comes in, everything shifts.”




Comments Off

Deals of the Week

Get $150 Off PR News' PR Measurement Conference

 prmeasurement2015-dc-175x135

Join us on April 20, 2015, for PR News’ essential PR Measurement Conference at the National Press Club in D.C., and learn how tie PR metrics to measurable business outcomes.

Use code “150off” at checkout to save $150 on the regular rate.

Get $50 off PR News' Book of Employee Communications

employeecommunications-180x150

In this 5th volume of PR News’ Book of Employee Communications, our authors cover more than 45 articles on crisis communications, social media policies, human resources collaboration, brand evangelism and more.

Use code “50off” at checkout.

Save $100 on a PR News Subscription

 

Let PR News become your weekly, go-to resource for the latest PR trends, case studies and tip sheets. Topics covered include visual storytelling, social media, measurement, crisis management and media relations.

Use code “SUBDEAL” at checkout.

Comments are closed.