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The winners of this year's Nonprofit PR Awards were honored on December 4th during an awards luncheon at the National Press Club in Washington DC. Winners and honorable mentions were honored in over 20 categories for outstanding nonprofit PR efforts over the past year. The program was sponsored by CISION, NAPS and PR Newswire Public Interest Services.
PR News Non-Profit Award Winners and Honorable Mentions 2007
Categories
Advocacy Campaign and Lobbying Efforts
United States Holocaust Memorial Museum and Google, Inc. - Crisis in Darfur
American Heart Association - HEART for Women Act Advocacy Campaign
Fallon and CDF - Elect Susie campaign
Impact Public Affairs - TIAC – ‘Opposing the elimination of the VRP’
International Tiger Coalition - End Tiger Trade
Corporate Partnership/s
Honeywell and Peppercom - Got 2B Safe! Think Smart, Take Charge!
United States Holocaust Memorial Museum and Google, Inc - Crisis in Darfur
Pacific Gas and Electric Company - Seven Steps to Earthquake Safety
Rogers & Cowan - Music Rising
Sodexho Foundation - Feeding Our Future 2007
Crisis Management
AZA and PCI - Keeping Elephants in Our Future
American Veterinary Medical Association - Crisis Management During the 2007 Pet Food Recall
Underwriters Laboratories - "E85 Dispenser Certification"
Sides & Associates - AGL Resources Emergency Guide
Employee Communications
Brian Woodland, Peel District School Board -Transformational Practices: Working Together for Literacy Success
Aspen Marketing Services - "TP on Your Shoe"
Blood Bank of San Bernardino and Riverside Counties - Employee Educational Program
BT and Limelight Community - BT Community Champions
Event PR
Cone and American Heart Association - Start! Launch Event
International Code Council - Building Safety Week 2007
Cable Positive - Join the Fight & POP Awards
JHG-Townsend - Diana Legacy Fund Launch
JS2 Communications - Outfest: Celebrating 25 Years
Louisiana Department of Culture, Recreation and Tourism - World Cultural Economic Forum
Ogilvy Public Relations Worldwide - HHS Take the Lead Pandemic Flu Campaign
The ONE Campaign - One Vote '08' Launch
External Publication
Nevada Cancer Institute/Greenspun Media Group - Breakthrough Magazine
Children's Medical Center - Beyond ABC: Growing Up in Dallas County
Seattle City Light - Beyond Stewardship: Seattle City Light 2006 Annual Report
The Allstate Foundation - Domestic Violence Program Financial Empowerment Curriculum
Fundraising and Membership Campaign
UN Foundation - Nothing but Nets Campaign
Central Virginia Foodbank and Meals on Wheels Serving Central Virginia - Community Kitchen
Cone LLC - Make-a-Wish Destination Joy
Gish, Sherwood & Friends - "Join The 10,000" Nashville Area Red Cross
Martz Agency - All-Star Miracle Home
Interactive PR and Marketing
Converseon - Second Chance Tree Project
American Society for Microbiology - Microbeworld Video
Cone LLC - Alliance For Climate Protection
AAMC and GMMB - AspiringDocs.org
Money Management International - Regiftable.com: Really, You Shouldn't Have!
Weber Shandwick for Susan G. Komen for the Cure - 25th Anniversary Microsite
Internal Publication
Ogilvy Public Relations Worldwide with the Soap and Detergent Association – The Soap and Detergent Association 2006-2007 Report to the Membership
Baylor Health Care System - Baylor Progress
The Mount Sinai Medical Center - Inside Mount Sinai
Marketing Communications
American Legacy Foundation & the ad*itive - truth® youth smoking prevention campaign
Dave Thomas Foundation for Adoption - Make the List! - America's best Adoption-Friendly Workplace
United Cerebral Palsy with BlueCurrent Public Relations - 2007 Elvis Run
YAI/National Institute for People with Disabilities - The Central Park Challenge - A Day of Hope
Media Relations Campaign
Colorado State University Office of Public Relations - Colorado State University in the Denver Media
Edelman - Bionic Woman Media Campaign
Weber Shandwick for Susan G. Komen Breast Cancer Foundation - 2006 National Breast Cancer Awareness Month
AAA of Northern California - Tahoe Wildfires
Caron Treatment Centers - Sex, Drugs and Alcohol Popular with Some Teens on Online Message Boards
Jackson Spalding - Atlanta Symphony Orchestra
JohnstonWells Public Relations - "A Global Call to Action"
Robert Wood Johnson Foundation Innovators Awards at Johns Hopkins with M Booth & Associates - Extinguishing Big Tobacco's Ventilation Claims
MWW Group - Breaking the Cycle of Poverty by Eliminating NTDs
Sacramento - Yolo Mosquito and Vector Control District - Fight the Bite!
PR on a Shoestring
Philosophy Communications - Live. Love. Laugh. Learn.
American Institute of Certified Public Accountants - CPA Ambassador Program
Impact Public Affairs - CLA - ‘Launch Your Future with Reading’
Philadelphia Convention & Visitors Bureau - Philadelphia Convention Center Demolition Event
the bounce agency - Greenville Literacy Association Book Sale
Press Releases
AICPA- Helping Americans Get on the Financial Literacy Track
Guise Marketing & PR - USS Pampanito Submarine 2007 Drydocking PR Campaign
Robinson Packer & Wannenburg - "Opening of Good Shepherd’s Rehability”
UT Southwestern Office of News and Publications - Napoleon's Medical Waterloo
Public Service Campaign
Cable Positive - Join the Fight & POP Awards
Centers for Disease Control and Prevention; National Center for Injury Prevention and Control - Choose Respect Initiative
CMT - CMT One Country: "The Power of One" PSA Campaign
Fleishman-Hillard and NFPA - Danger of Consumer Fireworks
Impact Public Affairs - CASLPA – ‘Noisy Toys’ PR Campaign
Web Site
Nevada Cancer Institute - Nevada Cancer Institute Website
Cohn & Wolfe and Starlight Starbright - Starlight Starbright Children’s Foundation and Colgate-Palmolive “Fun Center Vote”
Women of the Storm
UN Foundation - Nothing but Nets Campaign
United Negro College Fund, Inc. - An Evening of Stars® Tribute to Aretha Franklin
Nonprofit PR Professionals of the Year: VP
Ellen Lewis - Sesame Workshop
Phil Zepeda, America's Second Harvest
Nonprofit PR Professionals of the Year: Director
Nonprofit PR Professionals of the Year: Manager
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