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Keynote:
"Agency/Client Partnerships"
Julie Robertson
National Director
American Heart Association
“Go Red For Women”
Jens Bang
CEO, Cone Inc.
PR News saluted the year’s most outstanding communications initiatives and programs in the highly competitive and dynamic Corporate Social Responsibilty arena at the CSR Awards Luncheon on February 26, 2009. At this must-attend industry event, winners and honorable mentions were honored in over 30 categories for outstanding CSR efforts over the past year.
The luncheon was filled with excitement from the top PR professional award winners, great food and entertainment. Congratulations to PR News’ CSR Awards Finalists!
Click here to view photos from the luncheon.
CSR Awards - Winners and Honorable Mentions 2009
Annual Report
 Cable Positive and the watsons for Annual Report
 Automotive Aftermarket Industry Association for 2008 AAIA Annual Report
Coca-Cola Enterprises for 2007 Corporate Report: Shape Tomorrow...Today
Waggener Edstrom Worldwide for NetHope2008
Cause Branding Campaign
A&E Network and Civic Entertainment Group for The Recovery Project
321 Takeoff Inc for LexisNexis Online Brand
Häagen-Dazs and Ketchum for Häagen-Dazs loves Honey Bees: Let's Lick This Problem
Porter Novelli - New York for HGTV Change the World. Start at Home
Toys“R”Us, Inc. for Autism Speaks
Zeno Group and The Allstate Foundation for “Tell a Gal P.A.L.”
Community Affairs
Entergy Corporation for Entergy’s Earned Income Tax Credit
The Boston Globe and John Hancock Financial Services for Boston Summer Scholars
Verizon Wireless for The Florida Clothesline Project
PricewaterhouseCoopers, LLP (USA) for Responsible leadership in our Communities
Roche for Roche Employee AIDS walk
Simon Public Relations Group for Shire Pharmaceuticals: Giving Big to Help Those Less Fortunate 2008
World Wrestling Entertainment, Inc. for WWE Smackdown Your Vote!
Corporate-Community Partnership
Diageo & Forum Strategies & Communications for DrinkIQ
Discovery Education & Science Channel for Science Matters!
Entergy Corporation for IDA Five Year Anniversary
NorthShore University HealthSystem for Evanston Township School School-Based Health Center
PricewaterhouseCoopers, LLP (USA) for Impact* - A Commitment to Taking Bright Minds Further
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Diversity Communications
PricewaterhouseCoopers, LLP (USA) for Impact* - A Commitment to Taking Bright Minds Further
Cable Positive for We Have Work to Do
Cox Enterprises for Cox Enterprises Embraces UNITY 2008
National Restaurant Association for Faces of Diversity Award
Employee Relations
Deloitte for We are defined by our responsibilities
Lumina for BT Community Champions
Delta Dental of Colorado for A Contribution to our Communities: Delta Dental of Colorado Gives Back
Sanofi-Aventis - Publicis Consultants|PR - Medicus Life Brands for "What You Do Matters" - Frosted Pink with a Twist
Stantec for Bike to Work Challenge
Weber Shandwick for It's Official: Weber Shandwick is "Green"
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Employee Volunteer Program
NorthShore University Health System for Sharing Spirit Employee Volunteer Awards
Blue Cross & Blue Shield of Rhode Island for Blue Angel Employee Volunteer Program
CA, Inc for CA Together in Action
Dominion for Military Appreciation Week
Weber Shandwick for It's Official: Weber Shandwick is "Green"
Environmental Stewardship
Wolf Trap Foundation for the Performing Arts and Booz Allen Hamilton for Go Green with Wolf Trap
Firestone Complete Auto Care & Firestone Racing for Get the Lead Out!
Harrah's Entertainment for Atlantic City Code Green campaign
Pepsico-Brunswick Group LLC for Pepsico Performance with Purpose-2007
JVWCD and Vanguard Media Group for Utah Green Festival
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Green PR Campaign
Edelman for Brita FilterForGood: Better Water, Less Waste 2007-2008
Nova Scotia Liquor Corporation for Plastic Bag Elimination Communication Strategy 2008
Seattle City Light for Green Up Seattle 2008
The Regional Municipality of Halton for “More Blue and Green for a Better Planet”
Trimedia for Land Rover Sustainability Programme
Human Rights Communications
PricewaterhouseCoopers, LLP (USA) for Responsible Leadership
The Coca-Cola Company for Sustainability Report 2008
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Media Relations
Coca-Cola Enterprises for 2008 National Political Conventions Communications Plan
Linhart Public Relations for Soles United: Launching a first-of-its-kind Recycle Shoe Donation Program from Crocs
Pulse Communications for Bluescope Tank a Day Challenge
Trimedia for Coke Can Creations mark Recycle Week
Weber Shandwick for the 2008 Mickelson ExxonMobil Teachers Academy
Nonprofit/Corporate Partnership
The Dave Thomas Foundation for Adoption for Wendy's Wonderful Kid
Arbor Day Foundation for Citi Cards Plant-a-Tree Paperless Statements Campaign
Cone and Jiffy Lube International for Jiffy Lube Maintenance Partners for Life
Millipore Corporate Giving Program Partners with Habitat for Humanity
Pierson Grant Public Relations for Dairy Queen Miracle Treat Day
Porter Novelli- New York for HGTV Change the World. Start at Home
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Overall Leader in CSR Practices: Corporation with less than 25,000 Employees
XanGo, LLC
Amerigroup Corporation
Life Technologies Corporation
Symantec Corporation
Timken Company
VHA Inc
Overall Leader in CSR Practices: Corporation with more than 25,000 Employees
Intel Corporation
Bank of America with RF|Binder Partners
Eaton Corporation
Honeywell
Oracle
Yum! Brands, Inc and Weber Shandwick
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Philanthropy Communications
Bank of America and RF|Binder for Bank of America's Neighborhood Excellence Initiative
International Youth Foundation (IYF) and Travelport for Through Their Eyes
Chase Card Services and Ketchum for Banking on a Small Town
Tele Tech Holdings, Inc. for Corporate Giving
Product Design/Redesign
SYLVANIA Micro-Mini: All Green Hands on Deck! 2008
PilmerPR for ElectraTherm Green Machine: Renewable Energy Solutions for a Sustainable Future, Now
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Stakeholder Engagement
Cone and Western Union for Western Union's Our World, Our Family Program
Diageo & Forum Strategies & Communications for DrinkIQ
Metropolitan Transportation Authority for MTA “If You See Something, Say Something” 2008
Porter Novelli- New York for HGTV Change the World. Start at Home
The Coca-Cola Company for Sustainability Report 2007 / 2008
Sustainability/CSR Report
Burson-Marsteller and Hormel Foods for Hormel Foods' 2007 Corporate Responsibility Report
Basartan Creative for Arcelik A.S.
Johnson & Johnson for Johnson & Johnson 2007 World Wide Contributions Annual Report
SAP AG for Sustainability Report - Solutions For Today...and Tomorrow
Toronto Hydro Corp for 2007 Corporate Responsibility Report
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CSR Executives of the Year
Agata Tyszkiewicz, Publicis
Jeff Glueck, Travelocity.com Inc.
Kevin Moss, BT Group
Rhonda Mims, ING Foundation
Legal PR Award Winners:
Annual Report
Jenner & Block LLP for 2007 Highlights and The Heart of the Matter - 2007 Pro Bono and Community Service Report
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Client Newsletter
Godwingroup/Butler Snow for Best Client Newsletter 2008
Community Relations
MassMedia Corporate Communications for McDonald Carano Wilson LLP Supports Fernley Flood Relief
Duane Morris for Duane Morris Community Relations Initiative: Alumni Website
Crisis Management/Crisis Response
MWW Group: Boscov’s Beats the Odds and Stores Return to Founding Family
FD Ashton Partners for "All In": A Communicators Campaign to Support the Chapter 11 Restructruing of Tropicana Entertainment, LLC.
Media & Communications Strategies for Saving American Manufacturing Campaign
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Litigation Communications
FD for 290% Greater than Expected: A Campaign to Maximize Returns to Enron's Creditors
AMERIGROUP Corporation for AMERIGROUP Corporation Illinois Litigation
Spada for Cohen Milstein's Air Passenger Victory: Breaking the Mould
Legal PR Blog
Marler Clark LLP PS for Bill Marler's Marlerblog www.marlerblog.com
Marketing Communications
Halleland Lewis Nilan & Johnson + Kohnstamm Communciations + Foote &
Marler Clark LLP PS for Marler Clark Outbreak Audio News Releases (ANRs)
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Media Coverage
Porter Novelli/King & Spalding for Spotlighting King & Spalding 2008
MWW Group for MWW Group Secures National Media Spotlight for Ohio-Based Law Firm Baker Hostetler LLP
Furia Rubel Communications for Feldman Shepherd Death of Diane Glynn Media Coverage
Shughart Thomson & Kilroy PC for Think like a reporter. How we made our firm the "go-to" law firm for media in our market
Media Relations During Litigation or Crisis
Ron Sachs Communications, Inc for Alia Faraj-Johnson, Alan Crotzer Claims Bill
AMERIGROUP Corporation for AMERIGROUP Corporation Illinois Litigation
FD for 290% Greater than Expected: A Campaign to Maximize Returns to Enron's Creditors
Media & Communications Strategies, LLC for Saving American Manufacturing Campaign
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Press Release
Hellerman Baretz Communications LLC for Creating a PR "Cornerstone": Leveraging a Survey and Academia to "Own" a Market
PR-Legal Counsel Team
Vanguard Media Group
In-House PR Professional
Russell Thomas, Director of Media and Public Relations, Womble Carlyle Sandridge & Rice PLLC
Reprint Information
For high-quality article reprints (print or electronic), contact Rhonda Brown:
Rhonda Brown
Reprint Marketing Manager
Phone: 866.879.9144 x194
Email: rbrown@fostereprints.com
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