2014 Rising PR Stars: Adam Novak

Adam Novak, Account Manager, PAN Communications

With a keen ability to analyze situations and think strategically, Adam has developed into someone who does not just execute PR tactics, but devises compelling, effective, and more importantly, results driven PR campaigns. Adam quickly worked his way from Junior Associate to the Account Manager role he holds today. He has remained focused on two things: how to be the best PR practitioner he can, and how to ensure that his clients are always happy.

A leading telecom client, Bandwidth, challenged Adam and his team to elevate visibility for the company’s overarching brand in order to increase visibility within the investor community, help with talent recruitment, and put a strong face on the company. Adam not only designed top-notch media strategy that put the company’s dynamic and warm-hearted CEO on NBC Nightly News, but also wrote compelling pitch headlines and articles that resulted in coverage in Forbes, Wall Street Journal, Entrepreneur, Fast Company and Business Insider.