2014 Rising PR Stars: Allison Mead

Allison Mead, Managing Supervisor, TogoRun

Allison is a results-oriented, creative, and dedicated communications professional who brings value to her team and measurable success to her clients. After joining ToGoRun in 2013, she has dedicated herself to enhancing the reputation, business, and culture of the company; and acting as such, has become irreplaceable.

Acting as lead for the Novo Nordisk account, Allison has helped the client navigate the regulatory milestones on the path toward FDA approval, and generated awareness and media coverage at multiple medical meetings. She has also become an integral member of the North America brand communications team for Philips. With unbelievable ease Allison navigated the politics of a cross-functional team and executed an unprecedented event for Philips. Global benchmarking studies indicated that Philips brand awareness is now the highest in the U.S., with increases in brand favorability, reputation, and advocacy attributed to ToGoRun’s campaign.