Stories by Sophie Maerowitz

In tandem with Earth Day and online Climate Strike events (a large global, in-person strike had been planned, but went digital due to COVID-19), Fridays for Future is calling attention to climate change as an urgent threat that has been overshadowed by the pandemic. On April 21, the group released a simple, but effective 1-minute video ad, titled “Our House is On Fire.” In the video, a family goes through a morning routine, ignoring the fact that their house is going up in flames as they pack school lunches and sit down for breakfast.

Two days after announcing it would be furloughing 100,000 theme park and hotel workers as a result of coronavirus closures, Disney is facing fire from within (the family, at least). Company heiress and proverbial black sheep Abigail Disney, who in 2019 brought her criticism of management to Capitol Hill,  took to Twitter to call out the conglomerate’s bonus structure.

In the decades since the environmental awareness holiday was launched, numerous organizations have tied the spring months to environmental sustainability and stewardship initiatives. Whether pledging to reduce an organization’s environmental impacts, investing in fossil fuel alternatives or teaching kids the importance of conservation, just about every kind of organization has an “in” on climate action. For inspiration, here are three Earth Day communications highlights.

In the second week of its COVID-19 consumer survey effort, the Ad Council’s survey shows consumers are feeling hopeful despite troubling statistics from global and local health authorities.

On April 14, President Trump announced he would be cutting funding to the World Health Organization for not doing enough to address the virus in the early days of the outbreak.

Several groups have published useful surveys in recent days. Perhaps your firm has already begun developing similar polls of its own.

Bernie Sanders announced today that he will be suspending his presidential campaign.

After hundreds of Southwest and American Airlines employees tested positive for coronavirus, their respective union spokespeople called for stricter safety measures as well as pressuring airlines to offer exact numbers around deaths and infection rates.

In the latest White House shakeup, President Trump named former campaign spokesperson Kayleigh McEnany his press secretary.

Working in quarantine poses unique challenges for communicators. What videoconference tools should you be using? Can you air a video press conference or statement from your CEO remotely? These questions and more were asked of PRNEWS’ recent webinar panel on COVID-19 communications. For answers, we scoured the web and polled the PRNEWS community for their favorite internal and external digital communications tools amid the crisis.