Rainn Wilson got even with USAirways on Twitter when his connecting flight departed earlier than scheduled.
Stories by Steve Goldstein
Measurement Hall of Fame inductee Katie Paine looks back at her beginnings in PR measurement and ahead at the impact of social media on standards.
More than 200 seasoned communications professionals gathered at New York’s Grand Hyatt to advance their skills in using Facebook, Twitter, Pinterest and other social channels on behalf of their organizations.
In this preview of the free webinar, “Meaningful Metrics – Understanding Engagement, Influence and Reach,” Dr. Jim Macnamara
Rishad Tobaccowala saw the future of digital while many communicators were still making the transition from AOL to their Yahoo email accounts—let alone gmail. This pioneer in digital marketing was on the vanguard of the… Continued
Andy Smith, co-author of "The Dragonfly Effect" and morning keynote speaker at PR News’ Feb. 27 Digital PR Summit in San Francisco, advises organizations of all stripes to formulate a single goal for all social media activity.