Author Archives: Richard Brownell

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About Richard Brownell

Richard Brownell is Content Manager, PR Events at PR News. He has several years' experience in developing and producing online events. Richard is a published author with several titles for young audiences to his credit. He has also written political commentary for several popular websites and his stage plays have been produced in New York and other major cities.

50 Words Your Press Release Can Do Without

Press releases are too often mired down in jargon, corporate terms and techno-babble that turn people off. Here is a list of some words to avoid.

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Infographic: How You Spent Your Time Online in 2014

This clever infographic breaks down how people spent their minutes on the Internet in 2014 vs. 2013. Take a look to see which platforms are on the rise.

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6 Tips to Improve Your Content’s Google Search Ranking

The world’s largest search engine is a gateway to millions of consumers and an opportunity for increased brand exposure, but only if your content finds favor with Google’s search algorithm.

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Sony Releases The Interview Amidst Muddled Messaging

The Sony hack provides a lesson in how a brand that become victims of such an attack should conduct its messaging.

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6 Essential Steps for Surviving a Crisis

The best way to prepare for a crisis is to plan for it in advance. Here are six steps you can take that will help you when the dark days descend.

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4 Ways to Improve CEO Engagement on Social

There are a number of benefits to having your brand’s leaders on social media. Here are some tips on how to do it right.

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PR News Announces Winners of 2014 PR People Awards

PR News celebrated the winners and honorable mentions of its 2014 PR People Awards at the National Press Club in Washington, D.C. on Dec. 9, 2014.

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2014 PR News Hall of Fame: Sabrina Horn

Sabrina Horn, Founder, President and CEO, HORN When it comes to leadership, Sabrina Horn says it best: “Be smart. Be kind. Be generous. Be curious. And never, EVER, let anyone or anything get in your … | MORE »

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2014 PR News Hall of Fame: Ray Day

Ray Day, Vice President of Communications, Ford Motor Company As Group Vice President of Communications for the Ford Motor Company, Ray Day leads all the company’s global external and internal communications and public relations activities. … | MORE »

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2014 PR News Hall of Fame: Gil Bashe

Gil Bashe, Executive Vice President, Health Practice Director, Makovsky + Company Gil Bashe heads the Makovsky Health practice and offers large agency perspective and specialty-firm expertise – with experience in brand positioning, crisis and issues … | MORE »

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