Author Archives: Richard Brownell
Everyone makes mistakes, sometimes egregious ones, but in time those can be forgiven. What is not forgiven is lying about your role in bad behavior.
PR communicators can learn a lot from this year’s Pew Research State of the News Media report to help guide their efforts.
Having a thought leader in the senior ranks of your brand can be a great benefit, but thought leaders must be cultivated. They cannot be made.
Whether your brand is just starting a blog or you are looking revamp an existing one, there are key points to keep in mind when developing a blog strategy.
Good PR writing does not happen naturally. There are some key rules that can guide your writing and make your PR communications fresh and exciting.