Despite the constant advice to the contrary, PR pros continue to pepper their communications with words that sour reporters.
Stories by PR News Staff
Study points to the growing demand among companies for data that can drive strategic marketing decisions.
Despite constant advice to the contrary, too many press releases still suffer from flowery language and superlatives.
The Toronto Raptors toss up a couple of bricks in its social media efforts and show how not to communicate on Twitter.
Effort helps to illustrates how PR pros need to persuade their clients to be more proactive on social channels.
Production house just a preview of things to come for PR pros that are producing more online-video programming.