PRNEWS talked to Justin Buchbinder, social media director at FINN Partners and longtime PRNEWS source and speaker, about brands’ boycott of Facebook advertising in July, Pride 2020 on social, and social media features he’s excited about.
Stories by PRNEWS
Lessons Earned: Helping a High-Profile Brand Regain its Reputation
June 23rd, 2020 by Kirk StewartIn this continuing series about lessons in career and life, a former senior communicator outlines principles he learned as he helped rebuild a global athletic brand’s reputation.
PRNEWS GRADES: Father’s Day Edition
June 18th, 2020 by PRNEWSThe PRNEWS staff comes across many examples of brand advertising and communications every day. We have compiled a weekly assessment, with staff members providing their choices of the most notable, good or bad. This week, we placed a special focus on Father’s Day campaigns.
[VIDEO] Social Media Club’s Caroline Jones Talks Front-line Social Media Strategy
June 17th, 2020 by PRNEWSPRNEWS welcomed Caroline Jones, executive director of Social Media Club, Inc., to talk about the intense pressure social media managers are under these days.
How The Michael J. Fox Foundation Navigates This Uncertain Time
June 12th, 2020 by Kathy BloomgardenKathy Bloomgarden, CEO of Ruder Finn, spoke with Holly Teichholtz, SVP communications and content strategies at The Michael J. Fox Foundation for Parkinson’s Research. The two discussed pandemic-related disruptions to the workplace, the future of work, and how the nonprofit sector can best respond to the Black Lives Matter movement.
[VIDEO] LinkedIn Live Secrets With CompTIA’s Kelly Stone
June 11th, 2020 by PRNEWSCompTIA’s senior director of global social media Kelly Stone shared LinkedIn Live best practices with PRNEWS senior content manager Sophie Maerowitz.
Lessons Earned: How a PR Pro Found Her Voice
June 10th, 2020 by Linda RutherfordIn this continuing series about lessons in career and life, a senior communicator explains how she overcame her hesitancy to speak up in leadership meetings.
Cross-Cultural Marketing and Messaging During a Dual Pandemic
June 8th, 2020 by Helen SheltonWe’re at a crossroads, so the question is not whether brands should speak out, but how. Yet lacking an authentic message backed up with action, brands can be headed for disaster. In addition, before wading into multicultural communication and marketing, know your audience, be respectful and commit to a long-term commitment.
Mr. Floyd and My Dad: Moving from Exclusion to Inclusion
June 7th, 2020 by Angela ChitkaraThe killing of George Floyd led the author to think of her father, an immigrant who poured his life into his children. He expected that providing his children with a strong education would help them succeed professionally and personally. Pure merit isn’t enough when structural racism and exclusionary practices exist. The status quo must go, the author argues. Stakeholder capitalism is here to stay.
It’s Time to Get Uncomfortable
June 3rd, 2020 by Dwayna Haley, SVP & Practice Director, Brand Innovation & Impact, Porter NovelliAs communicators, we have a powerful opportunity to positively influence behavior change. Through messaging with strategic calls-to-action, brilliant creative and multichannel outreach, we can impact wide-spread sea change in any environment. Whether you’re operating from agency or brand, our shared purpose within this discipline is to do well by doing good.